Online Sales Concierge

Taylor Morrison

Online Sales Concierge responsible for engaging Esplanade community leads and ensuring informed buyer experiences. Requires ongoing relationship management and high-touch engagement strategies for long-term loyalty.

Posted 7/11/2026full-timeRemote • Florida • 🇺🇸 United StatesJuniorMid-LevelWebsite

About the role

Key responsibilities & impact

Provide continuous and high-touch lead nurturing from initial sign-up through community grand opening and beyond.
Execute at least one engaging touchpoint per month with Esplanade loyalists.
Act as a strategic liaison between the division and Esplanade sales and marketing teams, serving as a key voice in internal strategy sessions to ensure alignment, collaboration, and consistent brand messaging.
Act as the primary point of contact for Esplanade leads until handoff to the Community Sales Manager.
Respond promptly and thoughtfully to inquiries with personalized messaging.
Achieve a 40% lead-to-appointment conversion rate.
Achieve an 80% attended appointment conversion rate.
Utilize the Heart of the Home Discovery Process to uncover lead motivations, timelines, and priorities.
Provide lifestyle-focused guidance to help buyers understand the unique value of Esplanade.
Build trust and rapport through phone, email, video, and other digital channels.
Accurately track all lead interactions in Salesforce.
Maintain up-to-date lead statuses and notes to support reporting and performance evaluation.
Assign lead ratings based on activity and buying signals to guide follow-up strategies.
Participate in Esplanade Extended Operations Meetings.
Attend Esplanade Strategic Planning Sessions and other key planning events.
Collaborate with Esplanade and Division Sales and Marketing leaders to align on messaging, lead performance, and sales strategies.
Submit a weekly report summarizing lead activity, engagement insights, and key metrics.

Requirements

What you’ll need

Must have Active Real Estate License
Minimum 2 years of experience as Online Sales Manager or Community Sales Manager with proven track record of customer satisfaction
Ability to manage long sales cycles and high-touch nurturing plans.
Deep understanding of the Esplanade brand and its resort-style lifestyle offer

Benefits

Comp & perks

Competitive Compensation
Health Care - Medical/Dental/Vision/Prescription Drug Coverage
401(k) with Company Matching Contributions
Flexible Spending Accounts
Disability Programs
Employee & Dependent Life Insurance
Vacation & Company Holidays
Tuition Reimbursement
Employee Home Purchase Rebate Program
Home Mortgage Program
Employee Assistance Program (EAP)

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Lead Conversion StrategiesEngagement TouchpointsLead TrackingReporting and Performance EvaluationLead Rating Assignment

Soft Skills

Building Trust and RapportPersonalized MessagingCollaborationStrategic CommunicationPrompt Response to Inquiries

Certifications

Real Estate License