Taroko

Product Designer

• Lead end-to-end product design across landing pages, in-app dashboards, conversion flows, and feature interfaces
• Translate business goals and user insights into design strategies that balance usability, aesthetics, and conversion
• Conduct competitive and comparative analysis to identify opportunities and inform design decisions
• Plan and run usability tests, A/B tests, and design validation sessions and turn results into actionable improvements
• Define and maintain scalable design systems ensuring consistent application across product, marketing, and brand touchpoints
• Collaborate with PMs, engineers, and marketing to align on requirements and deliverables from user flows to high-fidelity UI
• Define and validate design specifications for logo and brand kit deliverables; review custom fonts with freelancers
• Help define and evolve Hue's visual brand identity; create marketing assets, campaign visuals, and new brand directions
• Stay updated on design trends, AI design tools, UI/UX best practices, and advocate for adoption across the team

Senior UI/UX Designer