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Lead Analyst – Performance & Insights
Target. engage directly with one of Roundel's largest, multifaceted clients to show how their media investments are performing and driving their overall business at Target .
Posted 4/26/2026full-timeMinneapolis • Minnesota • 🇺🇸 United StatesSenior💰 $115,000 - $206,000 per yearWebsite
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- engage directly with one of Roundel's largest, multifaceted clients to show how their media investments are performing and driving their overall business at Target
- identify ways to optimize and grow their media investment
- bring innovation to clients and elevate their understanding of the Target guest
- be a strategic data and media expert supporting vendor, merchandising and marketing priorities
Requirements
What you’ll need- Minimum 7 years of proven digital media analytics or consulting, marketing experience or equivalent experience engaging directly with clients
- Strong analytical skills to uncover the drivers of performance with the ability to communicate findings and recommendations to internal partners and clients in a clear, concise way
- In-depth understanding of the digital media marketplace, including proven experience with incrementality and multi-touch attribution methodologies
- Ability to operate seamlessly in a matrixed environment, including close partnership with the Sales organization
- Methodical, well-organized, and detail-oriented with passion to drive results and thrive in an ambiguous environment
- Excellent written and verbal communication skills
- Advanced knowledge of Microsoft Excel and PowerPoint
- Experience with data visualization tools (Domo, Data Studio, Tableau)
- Experience with web analytics tools (Adobe Analytics, Google Analytics, Webtrends)
Benefits
Comp & perks- comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more
- 401(k)
- employee discount
- short term disability
- long term disability
- paid sick leave
- paid national holidays
- paid vacation
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital media analyticsconsultingmarketingincrementalitymulti-touch attributiondata visualizationweb analytics
Soft Skills
analytical skillscommunication skillsmethodicalwell-organizeddetail-orienteddrive resultsthrive in ambiguity