Senior Social Media Specialist

Target Corporations Limited

Senior Social Media Specialist creating engaging content and managing community interactions for Tergar International. Focused on social media engagement and brand awareness in a non-profit context.

Posted 5/23/2026full-timeRemote • Minnesota • 🇺🇸 United StatesSenior💰 $50,000 - $53,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and curate engaging content for various platforms, including blogs and social media channels, collaborating with marketing, community, and design teams.
Manage and grow our social media presence across platforms such as Facebook, Instagram, YouTube, and TikTok.
Foster a safe and inclusive environment within the community.
Build and foster relationships with followers through active engagement, responding to comments, and facilitating discussions.
Monitor and analyze social media metrics to assess the effectiveness of campaigns and strategies, providing insights for improvement.
Gather insights and data from the community to inform future content and marketing strategies, ensuring alignment with audience needs.
Supervise the work of the Social Media Specialist.
Collaborate with marketing and communications teams to create and execute social media campaigns that align with organizational goals.
Oversee the creation and implementation of the monthly content calendar, which includes monthly organizational objectives and initiatives.
Stay updated on industry trends, emerging platforms, and best practices in social media and community engagement.
Ensure progress on all platforms by using analytical tools such as Google Analytics and others.

Requirements

What you’ll need

5+ years of experience working as a Social Media Specialist, ideally in a non-profit, social impact, or volunteer-driven context.
Exceptional communication and storytelling skills, with the ability to craft compelling, on-brand content across a variety of formats (articles, videos, social media, etc.).
Strong design and video editing skills with the ability to create independent content.
In-depth knowledge of Buddhism and Mingyur Rinpoche’s teaching and meditation-related topics.
Data-driven mindset, with the ability to analyze community engagement metrics and user behavior to inform content strategy.
Excellent knowledge of Facebook, YouTube, Instagram, and other social media best practices.
Hands-on experience with content management systems, email marketing platforms, and social media publishing tools.
Strong technical aptitude.
Project management chops, able to juggle multiple competing priorities and deadlines while keeping the content engine running smoothly.
Passion for our mission and a deep understanding of our target audiences and their needs.
Empathy and emotional intelligence to connect with followers.
BSc degree in Marketing or a relevant field.
Fluency in English.

Benefits

Comp & perks

Health insurance
Dental
Vision
Life insurance
STD/LTD
HSA (US-based employees)
200 hours of PTO annually
40 hours of Paid Retreat Time (PRT) annually
Professional development opportunities
Complimentary access to all Tergar meditation programs
Reduced fees for retreats with Mingyur Rinpoche

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

content creationvideo editingdata analysissocial media strategycommunity engagementproject managementcontent management systemsemail marketingsocial media publishing

Soft Skills

communicationstorytellingempathyemotional intelligencerelationship buildingcollaborationorganizational skillsadaptabilitycreativity

Certifications

BSc in Marketing