Target Corporations Limited

Social Media Manager

• Develop and curate engaging content for various platforms, including blogs and social media channels, collaborating with marketing, community, and design teams.
• Manage and grow our social media presence across platforms such as Facebook, Instagram, YouTube, and TikTok.
• Foster a safe and inclusive environment within the community.
• Build and foster relationships with followers through active engagement, responding to comments, and facilitating discussions.
• Monitor and analyze social media metrics to assess the effectiveness of campaigns and strategies, providing insights for improvement.
• Gather insights and data from the community to inform future content and marketing strategies, ensuring alignment with audience needs.
• Supervise the work of the Social Media Specialist.
• Collaborate with marketing and communications teams to create and execute social media campaigns that align with organizational goals.
• Oversee the creation and implementation of the monthly content calendar, which includes monthly organizational objectives and initiatives.
• Stay updated on industry trends, emerging platforms, and best practices in social media and community engagement.
• Ensure progress on all platforms by using analytical tools such as Google Analytics and others.

Senior Social Media Specialist