Marketing

• Develop and execute marketing strategies to strengthen Tapas’ presence in the U.S. and drive measurable audience growth across webcomics and web novels.
• Manage and mentor the marketing team, providing strategic direction while delegating day-to-day execution.
• Represent Tapas in strategic discussions with key stakeholders from our parent company in South Korea, providing U.S. market insights, campaign performance reports, and recommendations for future opportunities.
• Oversee campaign planning and creative direction for new launches, events, and platform initiatives, ensuring alignment with business goals and brand identity.
• Partner with Content, Design, and Operations teams to align marketing initiatives with Tapas’ overall business goals.
• Review campaign performance, identify key insights, and guide the team in refining strategies to drive engagement and retention.
• Shape and evolve Tapas’ brand identity while cultivating strong community engagement on social platforms that foster lasting connections with readers and creators.

Marketing Manager

SVP, Consumer Marketing

Associate Director, Marketing Sciences

Lead Customer Marketing

Director, Performance Marketing

Telemarketer