VP, Strategic Marketing

Tanger

VP, Strategic Marketing leading Tanger’s marketing strategy focusing on measurable sales and traffic growth. Collaborating across teams on national marketing initiatives and performance optimization.

Posted 5/26/2026full-timeRemote • 🇺🇸 United StatesLead💰 $153,000 - $220,000 per yearWebsite

About the role

Key responsibilities & impact

The Vice President, Marketing leads Tanger’s enterprise-wide marketing strategy with a laser focus on driving measurable retailer sales, center traffic, and database acquisition.
This role applies critical analysis, predictive modeling, and forecasting tools to inform marketing decisions and optimize performance across the portfolio.
The VP is responsible for executive-level reporting on a monthly, seasonal, and quarterly cadence, using Tanger’s strategy framework to communicate insights, evaluate marketing effectiveness, and shape future initiatives.
This role oversees national marketing initiatives including retailer sales strategy, promotional offers, seasonal, cause and community marketing, leasing and national retailer marketing, loyalty, and marketing operations.

Requirements

What you’ll need

Bachelor’s Degree with emphasis in marketing or business
15+ years’ experience in strategic marketing

Benefits

Comp & perks

Competitive salary
Generous Suite of Medical, Dental, and Vision Benefits
401(k) match
Paid PTO and Holidays
Paid Volunteer Hours
Team Member Paid Leave Programs
Tuition Reimbursement
Wellness Incentives
Group Life and Disability Insurance
Voluntary Benefits
Team Member Discounts
And more…

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

predictive modelingforecasting toolsmarketing strategydata analysisperformance optimizationexecutive-level reportingretailer sales strategypromotional offersloyalty marketingmarketing operations

Soft Skills

critical analysiscommunicationleadershipstrategic thinkinginsight evaluationinitiative shaping

Certifications

Bachelor’s Degree in MarketingBachelor’s Degree in Business