Marketing Director
Tanger
full-time
Posted on:
Location Type: Hybrid
Location: Columbus • Ohio • United States
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Job Level
About the role
- Develop and execute an annual marketing plan and budget which increases center sales and traffic
- Drive sponsorship and media sales, support Tanger corporate programs and position Tanger and the center as good corporate citizens
- Monitor and maintain marketing budget
- Complete monthly financial forecasts managing real time revenue and expense positions
- Create and/or execute national and local programs that integrate retailers, drive traffic and sales
- Actively create and sell media, sponsorship, and programming opportunities to achieve personal and property sales goals
- Manage the local sales process from beginning to end
- Work with RVP of Marketing, Corporate Marketing, and media agency to develop targeted advertising and media plan
- Prepare and distribute press releases and media alerts
- Cultivate strong retailer relations
- Support and execute on national programs such as TangerClub
- Develop and execute local tourism strategy
- Participate in festivals, conventions, and trade shows as applicable
- Establish active involvement in area Chamber of Commerce and civic leaders
- Ensure field support for all Tanger Corporate Departments as required
- Adhere to all policies and procedures identified in the Marketing Manual
Requirements
- Undergraduate degree from accredited university
- 4+ years of experience in marketing, sales, public relations, hospitality industry or any combination of equivalent education and experience
- Experience in commercial real estate industry or retail environment a plus
Benefits
- Competitive salary
- Generous Suite of Medical, Dental, and Vision Benefits
- 401(k) match
- Paid PTO and Holidays
- Paid Volunteer Hours
- Team Member Paid Leave Programs
- Tuition Reimbursement
- Wellness Incentives
- Group Life and Disability Insurance
- Voluntary Benefits
- Team Member Discounts
- And more…
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing plan developmentbudget managementfinancial forecastingmedia salessponsorship salesprogram executionadvertising planningpress release preparationretailer relations managementtourism strategy development
Soft Skills
communicationrelationship buildingorganizational skillscollaborationleadershipproblem-solvingcreativitynegotiationstrategic thinkingevent participation
Certifications
undergraduate degree