Salary
💰 $160,000 - $220,000 per year
About the role
- Own and drive growth across self-serve and SMB provider segments, expanding into new specialties, geographies, and acquisition channels.
- Define and execute the growth strategy for self-serve and SMB provider segments across specialties, geographies, and workflows.
- Own market share targets and expansion plans, prioritizing growth bets with leadership.
- Design and test new acquisition channels including word-of-mouth loops, referral programs, influencer/affiliate partnerships, and B2B2C platforms.
- Identify high-performing provider segments and use data to inform targeting, messaging, and positioning.
- Partner with product and onboarding teams to improve conversion funnels and early usage experience.
- Track adoption and engagement metrics, share insights internally, and drive accountability to key growth outcomes.
- Work closely with the team and CEO to make business decisions balancing speed of growth and long-term profitability.
- Engage directly with provider users to understand adoption drivers, causes of churn, and integration into daily workflows.
Requirements
- 4–8 years of experience in growth, product strategy, GTM, or business operations with a track record of owning measurable outcomes.
- Proven success launching or scaling new segments, specialties, or markets at a startup or high-growth company.
- Demonstrated ability to run and evaluate experiments across multiple growth channels (referral loops, outbound, influencer, community, etc.).
- Experience partnering cross-functionally with product, marketing, and ops teams to align on growth goals and execute at speed.
- Strong written and verbal communication skills.
- Track record of moving quickly, finding shortcuts, and going to unreasonable lengths to deliver on goals.
- High NPS with your former teammates.