Integrated Marketing Director, Data and Digital
Vizient, Inc
Salary
💰 $175,000 - $215,000 per year
Job Level
Lead
About the role
- Develop and execute brand and marketing strategies across retail, foodservice, and distribution channels
- Lead digital marketing, social media, e-commerce, and advertising initiatives
- Oversee trade marketing programs to support sales growth and retailer partnerships
- Drive new product development and innovation strategies in collaboration with cross-functional teams
- Analyze consumer insights, market trends, and competitor activity to guide decisions
- Build and mentor a high-performing marketing team
- Collaborate with sales and product teams to expand market share and accelerate growth
- Drive brand visibility and oversee integrated marketing campaigns
Requirements
- Bachelors degree in Marketing, Business, or related field
- MBA preferred
- 10+ years of marketing leadership in food and beverage or consumer packaged goods
- Proven track record in brand building, consumer marketing, and go-to-market strategy
- Strong leadership, communication, and collaboration skills
