Takeda

Account Executive

• 有效执行公司及所在区域的市场推广策略,制定个人绩效计划,确保绩效目标的完成及超越完成。
• 就目标客户日常拜访及宣传推广工作,合理安排客户拜访,与目标客户保持良好长期的合作关系。
• 积极有效开发新客户,了解目标客户情况。
• 及时、真实的完成各项工作报表。
• 严格执行公司各项市场活动,了解竞争产品最新动态,准确传递产品信息。
• 监控目标区域市场动向,及时向地区经理/主管汇报。
• 收集患者使用产品后的不良反应信息,及时将相关信息汇报给公司相关部门。

Senior Account Executive, H&RD, RD

Account Manager

• Support account on-boarding, including education, and procedures.
• Engage in clinical selling activities, including delivering the clinical value proposition, advancing customers across a brand belief continuum.
• Support initial clinical educational support and in-service for medical staff.
• Coordinate and support clinical education opportunities and programs for HCPs, such as peer-to-peer discussions.
• Conduct account management activities within GI practices, clinics and outlets as well as independent physician offices.
• Attains sales goals and objectives by delivering specialty product volume as well as other key metrics in the assigned Territory.
• Utilize discretion and judgment to execute the franchise and company brand strategy and tactics within the assigned customer segment, which may include physicians within specialty medical practices and their staff, specialists within local hospitals, clinics, , and support staff as well as pharmacists within a specific geographic area.
• Establish professional working relationships with Health Care Providers decision makers, support staff, and influencers within assigned customers, to support the use of the company's products - through developing and applying clinical and business expertise, and effective selling skills.
• Develop and deliver a targeted sales message based on accurate clinical information, utilizing approved marketing materials and medical reprints to support the patients, and discuss therapeutic strategies to inform and influence decision makers.
• Executes marketing strategies at the local level, leveraging resources appropriately and working successfully with company team members and counterparts to share ideas and information to enhance business results.
• The Regional Territory Manager is accountable to build customer engagement by identifying and cultivating relationships with key decision makers at the local level who can influence decision making within the healthcare provider systems and specialty medical practices.
• Presents complex clinical and business information on Takeda's specialty products and services to an audience of office and institutional based Gastroenterologists health care professionals, professional and patient groups, and others involved in the decision-making process.
• Develop and implement medical education opportunities and sponsor programs to expand the knowledge of healthcare professionals.
• Frequently educate self on the latest information related to disease states, treatments and the changing business environment.
• Strategically manages all allocated resources provided including financial/budgets, managed markets, medical affairs, home office, etc.

Regional Territory Manager – GI-Rare

Product Manager

• Strong understanding and execution of the Dermatology Peer-to-Peer Engagement Strategy.
• Lead tactical pull-through at product theaters and promotional speaker programs.
• Monitor the planning process from submission to execution of different formats, including but not limited to: Submit marketing-led request forms, relevant documentation, content forms, and training records.
• Identify areas that may need exceptions, escalations, or approvals.
• Coordinate execution details with the field sales team and/or program owners, and close out all program activities.
• Develop Needs Assessment Forms (NAFS) for Ethics & Compliance (E&C) and Legal alignment on tactics, bureau, and consulting opportunities.
• Partner with Medical, Legal, Regulatory and Compliance to ensure all materials meet internal and external standards.
• Help identify appropriate HCP speakers who will compliantly present approved and educational content within the community, regional areas, and nation.
• Represent the brand as the 'Speaker Selector'.
• Understand the audience needs for each event and compliantly select speakers for programs from the bureau.
• Assist with on-label training of speaker bureau members.
• Assist with development of educational content.
• Attend programs (minimum 1x per speaker) to observe, coach, and develop individual speakers to ensure medically accurate and compliant execution of approved content.
• Collaborate closely with program owners to help facilitate plans and execution to meet the objectives of each event and assume program performance.
• Manage the bureau with consistency and accuracy to ensure all speakers have an opportunity to reach the contractually agreed two-event minimum per year.
• Stay abreast of industry trends and the competitive landscape to inform program types and opportunities.
• Assist program owners in identifying educational opportunities.
• Monitor and evaluate program performance and initiate recommendations and adjustments to align with strategy.
• Define key performance indicators (KPIs) and metrics to track the progress and process of program planning and execution.
• Partner with brand and franchise marketing, professional engagements, ethics & compliance, and agency partners on the execution of peer-to-peer and contracted activities.
• Attend routine status meetings with cross-functional partners and the brand to review progress weekly.
• Work with the highest degree of professionalism and in accordance with Takeda’s code of ethics and business conduct.

Senior Product Manager, P2P Engagements

Manager

• Achieve sales quotas through driving new patient starts, sales in outpatient infusion centers and hospitals, and retention of patients on Takeda augmentation treatment.
• Conduct customer engagements to deliver sales presentations, provide technical and administrative product information, and educate on neuromuscular conditions and various Takeda support resources.
• Understand influence points within the office and how each individual affects diagnosis, treatment, and the Rx/referral/order.
• Participate in community education events and conferences for healthcare professionals and patients.
• Focus on healthcare professionals (Allergy/Immunology, Pulmonology, Infectious Disease, select Internal Medicine/Primary Care).
• Educate and inform the HCPs on Takeda brands for Primary Immune Deficiency.
• Analyze local and regional business/managed markets trends to build both long and short terms goals that lead to a successful business plan.
• Collaborate with multiple teams (Marketing, Patient Services, Alternate Site Team, Integrated Health Systems, Market Access, and National Accounts) to ensure high levels of customer satisfaction and pull through opportunities within each geography.
• Work compliantly in a matrix environment encompassing Patient Services, Specialty Infusion Pharmacies, and Managed Markets, which includes treating confidential patient information in accordance with Takeda practices and policies.

Territory Business Manager – Primary Immune Deficiency

• Support marketing strategy development
• Plan and execute promotional campaigns that help increase product awareness and knowledge among target customers
• Create and maintain relationships with key opinion leaders, healthcare providers, and other stakeholders in the industry
• Collaborate with cross-functional teams to ensure that all departments are working towards the same objectives
• Monitor competitive activity and gather intelligence to stay informed about industry trends and changes
• Analyze sales data and performance metrics to measure the effectiveness of marketing activities and adjust strategies as needed
• Participate in product sales teams training on product features and benefits
• Ensure compliance with regulatory requirements and ethical standards in all marketing activities

Senior Account Executive, H&RD, RD

Regional Territory Manager – GI-Rare

Senior Product Manager, P2P Engagements

Territory Business Manager – Primary Immune Deficiency

Senior Product Manager, NPD