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Product Marketing Manager
TailscaleProduct Marketing Manager at Tailscale focusing on customer insights and sales enablement. Collaborating cross-functionally to drive product positioning and market strategy.
Posted 7/27/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $144,000 - $177,000 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing and sales enablement, with a strong focus on developing effective messaging and content strategies. Proven ability to manage complex projects, analyze market data, and collaborate with cross-functional teams to drive sales pipeline growth.
Highest-signal resume keywords
Product MarketingSales EnablementProject ManagementMarket AnalysisCross-Functional Collaboration
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product ManagementData AnalysisRevenue MeasurementCompetitive AnalysisContent Creation
Soft Skills
CommunicationNegotiationProblem-SolvingAdaptabilityExecution
Tools & Technologies
Sales CollateralWebinarsTraining SessionsCustomer Case Studies
Industry Keywords
Product PositioningMessaging StrategySales PipelineCross-Functional ProjectsCustomer Insights
Tech Stack
Tools & technologiesReact
About the role
Key responsibilities & impact- Becoming the expert on our users and customers — who they are, what their pain points are, and what drives them to seek out solutions
- Collaborating with sales, product and marketing teams to develop and refine product positioning, messaging, and effective content
- Launching new products or features, managing cross-functional projects associated with that launch, and measuring revenue and pipeline generated
- Creating sales collateral and enablement materials— slide decks, one-pagers, training sessions, customer case studies, webinars, etc.. This includes delegating and working with designers/web developers/content marketers as needed.
- Performing competitive and market analysis to inform messaging and campaigns, and influence product strategy
- Represent PMM at industry events by delivering demos and gathering firsthand customer and prospect insights to shape messaging and campaign strategy
- Helping drive meaningful sales pipeline
Requirements
What you’ll need- At least 5+ years of experience in product marketing, working with sales teams, and sales enablement
- A proven track record in marketing, product marketing, sales enablement, product management, or a related field with a minimum of 5+ years of direct experience
- An affinity for complex, highly technical subjects
- Experience managing interdependent, complex projects and keeping multiple work streams on track
- An analytical and data-driven mindset with an enthusiasm for problem-solving and measuring the effectiveness of your work
- The ability to quickly adapt and react to changing plans and ambiguity.
- Excellent people skills - this role will interact with many cross-functional teams and the ability to communicate and negotiate effectively will be critical to the success of this role
- A bias toward action, execution, and iteration
Benefits
Comp & perks- An inclusive, flexible environment where you can be your authentic self.
- A competitive total compensation package.
- Comprehensive group benefits with no waiting period.
- Remote first company.
- Employer-funded retirement contributions.
- Connect with other Tailscalars IRL.
- Support for your personal and professional development.
- Paid time off and a healthy work-life integration.
- A build-your-own home office setup.
- Paid parental leave program.