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Senior Campaign Manager
T S W Wordsmith LLCSenior Campaign Manager leading the strategic direction of brand publication at Big Think Creative. Collaborating with partners and managing digital media across platforms for effective content strategy.
About the role
Key responsibilities & impact- Own end-to-end publishing across LinkedIn, Instagram, YouTube, X, and Facebook
- Develop platform-specific copy that meets editorial standards and brand voice
- Manage scheduling, publishing, and post-publication follow-through (live links, engagement instructions, collab invites)
- Coordinate collaborations with the partner and third-party organizations, and fold results into monthly reporting
- Manage day-to-day community engagement across social channels, including responding to comments and surfacing opportunities
- Monitor and report on performance against brand publication goals
- Proactively diagnose performance dips and recommend corrective action
- Make strategic post-publication adjustments to optimize for goal achievement
- Own the end-to-end influential mentions strategy, including identifying and prioritizing target voices
- Build and maintain X lists per priority initiative area
- Oversee designers producing publishing assets including carousels, article cards, and quote posts
- Serve as the day-to-day campaign operational point of contact with the client and third-party partners
- Support copy writing and management across the expanded newsletter suite
- Potential to own launch and operation of Substack newsletters by initiative area
Requirements
What you’ll need- 4–6 years of experience in digital media, publishing, content strategy, or a related field
- Strong editorial instincts and proven copywriting ability for digital and social platforms
- Experience managing social media accounts at scale across multiple platforms
- Comfort working directly with clients or partners in a professional, fast-paced environment
- Proactive and analytical approach to performance tracking and optimization
- Excellent organizational and project management skills with strong attention to detail
- Familiarity with social listening, influential voice monitoring, or advocacy/media strategy is a plus
Benefits
Comp & perks- Work from home flexibility: We’ve been remote-first since inception.
- Growth and mentorship: Join a supportive, collaborative team with opportunities to grow in a fast-paced startup environment.
- Competitive benefits: Enjoy comprehensive benefits, including medical, dental, and vision insurance, life and disability coverage and 401(k).
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingcontent strategysocial media managementperformance trackingcommunity engagementeditorial standardspost-publication optimizationinfluential mentions strategyproject managementsocial listening
Soft Skills
organizational skillsattention to detailanalytical approachproactive mindsetclient communicationcollaborationstrategic thinkingadaptabilitycreativityproblem-solving