Senior Product Marketing Manager
T-Mobile
full-time
Posted on:
Location Type: Office
Location: Bellevue • Kansas, Texas, Washington • 🇺🇸 United States
Visit company websiteSalary
💰 $119,600 - $215,700 per year
Job Level
Senior
About the role
- Drive the strategy, business models and business results for one of T-Mobile's strategic products
- Lead the products through the lifecycle from inception to end of life
- Define vision, strategy, value propositions, monetization approach, positioning and marketing plans
- Partner with insights, product, GTM, SMB and sales teams to bring products to market
- Collaborate with teams to develop and test concepts and product features based on customer insights
- Develop strategy, marketing & GTM plans that outline insights and financial benefit for launching new products
- Engage with product and other teams to validate feasibility
- Support launch planning and execution of the commercial release of new products
- Monitor and report on industry trends, business performance, and KPIs
Requirements
- Bachelor's Degree in Marketing, Business, Communications, or relevant field of study (Required)
- 7+ years experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue (Required)
- Go-to-market Strategy: Experience developing go-to-market strategies, messaging and related tactics in close cooperation with Product Management and Sales (Required)
- Consumer Segmentation & Insights: A strong foundation of looking through the lens of customer types to identify key opportunities and areas of focus (Required)
- Customer Experience Management: Extensive customer interaction experience and customer success storytelling (Required)
- Communication: Strong communication skills (verbal and written) and strong content development skills (Required)
- Project Management: Proven interaction with cross-functional teams including product management, marketing programs, demand generation, field marketing and sales (Required)
- UX & Digital Flows: Experience working on UX, designs and digital flows (Required)
- Consumer Technology: Deep passion for consumer technology (Preferred)
- Product Management: Strong understanding of the product development lifecycle (Preferred)
- Channel Management: Deep understanding of how retail and assisted channels operate (Required)
Benefits
- Medical, dental and vision insurance
- Flexible spending account
- 401(k)
- Employee stock grants
- Employee stock purchase plan
- Paid time off
- Up to 12 paid holidays
- Paid parental and family leave
- Family building benefits
- Back-up care
- Enhanced family support
- Childcare subsidy
- Tuition assistance
- College coaching
- Short- and long-term disability
- Voluntary AD&D coverage
- Voluntary accident coverage
- Voluntary life insurance
- Voluntary disability insurance
- Voluntary long-term care insurance
- Mobile service & home internet discounts
- Pet insurance
- Access to commuter and transit programs
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
go-to-market strategyconsumer segmentationcustomer experience managementproject managementUXdigital flowsproduct development lifecyclechannel managementcontent developmentmarketing plans
Soft skills
communicationcollaborationleadershipcustomer insightsstrategic thinkinganalytical skillsproblem-solvingcreativityteamworkcustomer success storytelling
Certifications
Bachelor's Degree in MarketingBachelor's Degree in BusinessBachelor's Degree in Communications