Social Media Lead

Social Media Lead developing Synthesia's voice on social media platforms. Engaging with community and tracking trends in AI and creativity.

Posted 4/21/2026full-timeNew York City • New York • 🇺🇸 United StatesSeniorWebsite

Key responsibilities & impact

Owning Synthesia's presence across LinkedIn, X, Instagram, TikTok, and YouTube, day to day and long term
Shaping the social voice and narrative around AI, creativity, and the future of work
Building a content calendar that has rhythm without losing soul
Engaging with our community in a way that’s fun, thoughtful and real
Tracking what works, spotting trends, and knowing when the numbers are telling the story and when they're not

What you’ll need

You're genuinely curious about AI and what it means for human creativity and the future of work.
You think in *distribution*. You don't just ask "is this good?" You ask "who is this for, where will it land, and how do we get it there?"
You know when something lands and when it doesn't, and you can usually explain why. Instinct first, data second.
You're organised enough to run the machine, but you'd be bored in a role that was only that.
You write well, with a point of view and a specific voice.

Comp & perks

ATS Keywords

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Applicant Tracking System Keywords

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Soft Skills

curiosityorganizational skillswriting skillscommunity engagementdata analysisstorytellingcreativitystrategic thinkingcontent creationtrend spotting