Synthego Corporation

Product Marketing

• Help achieve the financial and strategic business objectives for product marketing
• Collaboratively develop marketing plans, content, and campaigns to drive business growth and support product managers on product launches to drive market adoption through our go-to-market strategies such as product positioning & messaging, content development, development of use cases, customer segmentation and personas
• Support campaigns and new product launches by working with product managers, implementing strong digital marketing campaigns, web pages, advertising and social media marketing, event support, to create all necessary assets to support solutions
• Support sales, product management and marketing through sales tools, training and market expertise to ensure their ability to effectively position and sell products
• Develop and track marketing key performance indicators (KPIs) based on objectives and key results (OKRs)
• Report campaign objectives and key results (OKRs) to our marketing leadership
• Work closely with product management in support of product development and launch projects
• Plan and coordinate live/tradeshow event activities as assigned

Scientific Associate Product Marketing Manager

Account Manager

• Manage existing client relationships and identify new opportunities for growth within assigned accounts.
• Promote Synthego’s Research Use Only (RUO), IND enabling, and GMP product portfolios, developing tailored solutions to meet customer needs.
• Conduct regular prospecting activities to build a strong sales funnel for preclinical and clinical business opportunities.
• Collaborate with internal teams, including Product, Marketing, Operations, and Quality, to ensure smooth execution and delivery of products and services.
• Own the sales process from following up with leads, to generating new opportunities, to closing deals, including preparing proposals, handling negotiations, and managing contracts.
• Provide feedback to product and marketing teams on customer needs and market trends to inform the development of new products and sales strategies.
• Partner with a Lead Strategic Account Manager to develop and progress GMP opportunities to close if necessary.
• Develop strong, long-term relationships with clients ranging from bench scientists to senior leadership in the biotech and pharmaceutical industries.
• Maintain detailed records of sales activities, customer interactions and opportunity management within the CRM system.
• Leverage emotional and social intelligence to effectively interact with internal and external customers, fostering positive relationships and driving team collaboration across various functions.
• Learn and evangelize the value proposition of Synthego’s phase appropriate synthetic biology products, supporting and development of cell and gene therapies from the bench to the clinic.
• Focus on revenue growth, with the goal of establishing Synthego as the primary supplier for genome editing products and services.
• Continuously build strong relationships with established commercial companies, non-commercial institutions, and universities with cell therapy programs, from bench scientists to senior leadership.
• Map account structures, including functional areas and key personnel, and identify and manage client profiles critical to closing a deal – influencers, budget owners, decision-makers, executive sponsors, etc.
• Travel approximately 20% of the time to meet clients and attend relevant industry events.

Strategic Account Manager

Systems Engineer

• Design, implement, and optimize secure, scalable IT solutions across a modern SaaS-first environment.
• Lead projects that align technology with business outcomes, improving efficiency, collaboration, and security.
• Administer and enhance critical platforms including Microsoft 365, Okta, AWS, Slack, and AI-enabled tools.
• Manage and support core network and security infrastructure such as Fortigate firewalls, Meraki networking, and VPN services.
• Oversee virtualization environments, including VMware, to ensure reliable and cost-effective compute resources.
• Drive automation and process improvements to streamline IT operations and reduce manual effort.
• Serve as an escalation point for complex support issues, ensuring timely resolution and minimal disruption.
• Partner with scientists, engineers, and business stakeholders to translate research and operational needs into technical solutions.
• Maintain strong security practices, including identity and access management, endpoint controls, and incident response readiness.
• Document systems, processes, and standards to support scalability, compliance, and knowledge sharing across the team.

Scientific Associate Product Marketing Manager

Strategic Account Manager

Senior Systems Engineer