Synera

Global Partner Marketing, Demand Generation Manager

Synera

full-time

Posted on:

Location Type: Remote

Location: Germany

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Salary

💰 €59,500 - €80,500 per year

About the role

  • You'll be the first person to truly own partner marketing at Synera, turning relationships with our strong partner network into a real driver of awareness and pipeline.
  • You'll work at the intersection of sales, product, and marketing — coordinating with our VP of Marketing Kacey, Strategic Partnerships Lead Marc, VP of Software Partnerships Andrew, and external partners across Europe, the US, and beyond.
  • You'll be the go-to person to plan and run partner marketing campaigns like marketplace add-ins for users, product releases, and partner-specific collaborations, leveraging channels like webinars, events, industry associations, digital campaigns, LinkedIn, PR, and more.
  • A big part of the role will be building Synera's partner marketing channel from the ground up — defining the campaign models, setting up the incentives, and working with multiple internal and external stakeholders to make sure partner campaigns convert into both pipeline and broader user adoption.

Requirements

  • You're a native German speaker with fluent English — this role spans European and US markets, and both languages are part of your daily work.
  • You bring extensive experience in B2B marketing, with a strong focus on partner or channel marketing, working with technology partners, consulting firms, or value-added resellers.
  • You've run multi-channel campaigns end-to-end: webinars, events, digital, LinkedIn, email, PR — and you care about how they look and perform, not just whether they shipped.
  • You're comfortable with ambiguity and building processes from scratch.
  • You've worked at or marketed highly complex enterprise technology, — ideally in an engineering environment.
  • You're a strong communicator who can coordinate across sales, product, and external partners without losing the thread.
Benefits
  • Flexible working: you decide when & where to work (as long as you have a residency in Germany).
  • Flexible public holidays: swap days off according to your values and beliefs!
  • Home office setup support + access to our office in Bremen.
  • Personal development budget of €2,000 to attend conferences and trainings or buy interesting books to improve in an area of your choice.
  • We don't count your vacation days, as we trust all our team members to decide what's best for them and the company.
  • Prefer two wheels over four? 🚲 We’ve got you covered with JobRad.
  • To support your personal and professional well-being, we offer company fitness with Wellpass and mental health platform nilo.
  • Regular team events, virtual coffee breaks, and spontaneous afterworks.
  • We also get together as a whole company for 2-3 day off-sites twice a year!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingpartner marketingmulti-channel campaignsdigital marketingwebinarseventsemail marketingPRcampaign managementpipeline conversion
Soft Skills
strong communicationcoordinationadaptabilityprocess buildingrelationship managementstakeholder engagementattention to detailstrategic thinkingproblem-solvingcollaboration