Syndio

Director, Customer Marketing

Syndio

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $166,000 - $195,000 per year

Job Level

Lead

About the role

  • Architect and lead the Customer Marketing department, managing a team of specialists across Engagement/Lifecycle, Revenue Retention & Expansion, and Community & Events.
  • Own the end-to-end messaging strategy, including audience segmentation and personalized journeys to drive adoption and usage.
  • Design and scale marketing motions that support revenue retention and seat expansion, working closely with sales and customer success to maximize customer lifetime value.
  • Oversee Syndio’s customer community and events strategy, turning users into champions and vocal advocates through high-impact programming and peer-to-peer networking.
  • Serve as a core partner to the Product, Demand Gen, and Ops & Analytics teams to ensure a unified customer experience.
  • Partner with the Marketing Analytics team to build performance dashboards, using experimentation and insights to demonstrate marketing’s contribution to retention and expansion.

Requirements

  • Enterprise experience: Knowledge of how to engage with F2500 CXOs via multiple channels to drive engagement and expansion.
  • Leadership Experience: 10+ years of marketing experience, with a proven track record of managing high-performing teams in a B2B SaaS environment.
  • Lifecycle Expertise: Deep expertise in multi-channel orchestration (email, in-app, notifications) and customer lifecycle management.
  • Revenue Focus: Demonstrated ability to drive measurable business outcomes, specifically in revenue retention and account expansion.
  • Strategic Collaboration: Experience functioning in complex, matrixed environments, with the ability to influence stakeholders at the executive level.
  • Mission Alignment: A passion for workplace equity and the ability to communicate Syndio's values to a diverse audience of global brands.
Benefits
  • 💰 Competitive Compensation. For this role our salary is targeted at $166,000 -$195,000 per year. Final offer amounts are determined by factors such as experience and expertise. We take a geo neutral approach to compensation within the US, meaning that we pay based on job function and level, not location.
  • 🏆 Syndio Equity. So you can share in Syndio’s success.
  • 🏝 Flexible Vacation Policy. We encourage our team to recharge when they need to, plus paid sick & safe time, compassion leave, and voting leave.
  • 🩺 Medical, Dental, Vision. Syndio pays 90% of employee premiums, and 50% for dependents.
  • 🏥 Life Insurance & Disability. Syndio covers the full premium.
  • 🏦 401(k). To help you save for your future.
  • Fully remote model - #LI-Remote
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
customer lifecycle managementmulti-channel orchestrationaudience segmentationperformance dashboardsrevenue retentionaccount expansionpersonalized journeysmarketing strategydata-driven insightsB2B SaaS
Soft Skills
leadershipstrategic collaborationinfluencing stakeholderscommunicationteam managementpassion for workplace equitycross-functional partnershipproblem-solvingnetworkingcustomer advocacy