VP, Lead Customer Activation Initiatives Manager

Synchrony

Manages customer activation initiatives team for Synchrony in Performance Marketing and Growth. Ensures on-time delivery of complex projects across multiple functions and clients.

Posted 7/9/2026full-timeChicago • California, Connecticut, Illinois • 🇺🇸 United StatesSenior💰 $110,000 - $185,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in leading complex customer activation initiatives and managing cross-functional teams while ensuring compliance with credit card industry standards. Proficient in developing executive-level strategy materials and maintaining effective stakeholder communication.

Highest-signal resume keywords

Program/Project DeliveryPeople ManagementExecutive CommunicationStakeholder ManagementRisk Management

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Customer Activation InitiativesDelivery PlanningStrategy GovernanceVersion ControlExecutive-Level Strategy Materials

Soft Skills

LeadershipCommunicationFlexibility

Certifications & Qualifications

Bachelor's DegreeHS Diploma/GED

Industry Keywords

Credit Card Industry StandardsRegulated Environments

About the role

Key responsibilities & impact

Own and drive end-to-end delivery of complex customer activation initiatives
Lead and directly manage a team of Customer Activation Initiatives Managers/resources
Execute delivery planning and manage workstreams for Growth initiatives
Stay current on relevant credit card industry standards and regulations
Own the Synchrony Plastics Strategy across various card package designs
Create, document, and maintain executive-ready strategy artifacts
Establish strategy governance and maintain version control
Translate complex inputs into clear executive narratives
Lead executive communications for plastics strategy

Requirements

What you’ll need

Bachelor’s degree required
In lieu of degree, HS Diploma/GED and 8+ years program/project delivery
5+ years of program/project delivery experience leading complex, cross-functional initiatives
3+ years of people management experience
Demonstrated experience delivering in highly regulated environments
Demonstrated ability to develop executive-level strategy materials
Strong executive communication, stakeholder management, and risk management skills
Ability and flexibility to travel for business as required

Benefits

Comp & perks

Health insurance
Retirement plans
Paid time off
Flexible work arrangements
Professional development
Bonuses