AVP, Marketing Campaign Orchestration

Synchrony

AVP, Marketing - Campaign Orchestration at Synchrony Financial executing multi-channel marketing campaigns. Collaboration with cross-functional teams for efficient delivery while ensuring compliance standards are met.

Posted 6/10/2026full-timeCalifornia, Connecticut, Florida, Illinois, Utah • 🇺🇸 United StatesLead💰 $75,000 - $130,000 per yearWebsite

About the role

Key responsibilities & impact

Own end-to-end operational execution of marketing campaigns across channels
Segmentation and prioritization of target audiences
Partner with industry to identify and execute marketing opportunities
Lead recurring campaign operations standups/status meetings
Align stakeholders on scope changes, tradeoffs, and timelines
Create standard operating procedures and templates to improve throughput
Collaborate with internal & external agencies on creative execution
Manage budget including forecasting and tracking

Requirements

What you’ll need

Bachelor's Degree OR high school diploma and 8 years of marketing experience
Minimum of 4 years marketing experience with multi-channel marketing campaigns including email, direct mail and digital channels
Ability to travel for business as required

Benefits

Comp & perks

Flexibility to work from home near one of the Hubs
In-person engagement activities such as regular business or team meetings, training and culture events

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

multi-channel marketingemail marketingdirect mail marketingdigital marketingcampaign managementbudget managementforecastingtracking

Soft Skills

stakeholder alignmentcollaborationleadershiporganizational skillscommunication

Certifications

Bachelor's Degreehigh school diploma