AVP, Marketing Cloud Personalization Developer

Synchrony

. Develop and maintain Marketing Cloud Personalization beacons, sitemaps, event tracking .

Posted 5/8/2026full-timeStamford • Connecticut, Florida, Illinois • 🇺🇸 United StatesLead💰 $75,000 - $130,000 per yearWebsite

Tech Stack

Tools & technologies

CloudSOAPSQL

About the role

Key responsibilities & impact

Develop and maintain Marketing Cloud Personalization beacons, sitemaps, event tracking
Implement integrated marketing automation solutions using Salesforce Marketing Cloud
Customize Salesforce Marketing Cloud solutions with REST API, AmpScript, and SQL development
Maintain data governance standards
Collaborate with Marketing Cloud Business Analysts to design cohesive solutions

Requirements

What you’ll need

Bachelor's degree or, In lieu of, 6+ years of progressive business experience
2+ years of Marketing Cloud experience
Salesforce Marketing Cloud Developer Certification
Hands-on development experience with AMPscript and SQL
Experience with Marketing Cloud APIs (REST and SOAP)
Experience with Journey Builder and Automation Studio
Proficiency with Microsoft Office Products
Ability and flexibility to travel for business as required

Benefits

Comp & perks

Flexible work arrangements
Annual bonus based on individual and company performance

ATS Keywords

✓ Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

AMPscriptSQLREST APISOAP APIMarketing Cloud PersonalizationJourney BuilderAutomation Studiodata governanceintegrated marketing automationevent tracking

Soft Skills

collaborationflexibilitycommunication

Certifications

Salesforce Marketing Cloud Developer Certification