Synchrony

AVP, Analytics

Synchrony

full-time

Posted on:

Location Type: Hybrid

Location: San FranciscoCaliforniaNew YorkUnited States

Visit company website

Explore more

AI Apply
Apply

Salary

💰 $115,000 - $200,000 per year

Job Level

Tech Stack

About the role

  • Lead analytics-driven strategy for a strategic and growing PayPal portfolio.
  • Partner closely with Marketing, Credit, Finance, Product, and brand analytics leads to identify and quantify revenue and profit opportunities.
  • Increase cardholder engagement, and optimize marketing and product performance.
  • Translate customer, financial, and behavioral data into clear recommendations.
  • Build business cases, and influence stakeholders to drive measurable portfolio growth.
  • Identify, size, and prioritize profit-based marketing and product opportunities using customer and financial analytics.
  • Develop integrated strategies that improve credit penetration, incremental sales, engagement, and net income.
  • Design and execute test-and-control frameworks; measure incremental impact and business lift.

Requirements

  • Bachelor’s degree, OR in lieu of degree, high school diploma and 9+ years of work experience in marketing analytics in the financial services, credit card and/or payments industry.
  • 5+ years of analytics experience experience, including: 3+ years of analytics experience in financial services, payments, retail, or credit cards.
  • 3+ years of hands-on experience with data and analytics tools (e.g., SQL plus SAS/R/Python) and working with large datasets/data warehouse environments.
  • 2+ years of experience managing remotely located teams.
  • Ability and flexibility to travel for business as required.
Benefits
  • flexibility in working arrangements
  • in-person engagement activities such as weekly business or team meetings, training and culture events
  • annual bonus based on individual and company performance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
analyticsdata analysismarketing analyticsfinancial analyticscustomer analyticstest-and-control frameworksdata-driven strategybusiness case developmentprofit-based marketingincremental sales measurement
Soft Skills
leadershipstakeholder influencecommunicationcollaborationstrategic thinkingflexibilityteam managementproblem-solvingrecommendation translationengagement optimization