VP, Large Client Marketing
Synchrony
full-time
Posted on:
Location Type: Hybrid
Location: California • Connecticut • United States
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Salary
💰 $130,000 - $210,000 per year
Job Level
About the role
- Lead and execute client and partner marketing initiatives for Large Client Dental Practices
- Develop and present marketing strategies, quarterly business reviews, and annual marketing calendars
- Present and sell-through plans to external executives/C-suite
- Optimize marketing spend and pursue additional funds to meet growth goals
- Collaborate cross-functionally with analytics, finance, and agency teams
- Manage marketing budgets including forecasting and expense tracking
Requirements
- Bachelor's Degree OR a high school diploma and 10+ years of marketing experience
- 5+ years of marketing experience partnering with creative agencies including B2B and B2B2C
- 5+ years of people leadership experience
- Strong analytics background to set strategy and measure performance
- Ability to travel ~25%
Benefits
- Flexibility to work from home near one of our Hubs or in an office
- Opportunity to build a future where every ambition is within reach
- Inclusion in Employee Resource Groups (ERGs) that support community and growth
- Support and encouragement at all levels of the organization
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategiesbusiness reviewsmarketing calendarsmarketing budget managementforecastingexpense trackinganalytics
Soft Skills
leadershipcollaborationpresentation skillscommunication
Certifications
Bachelor's Degreehigh school diploma