Synchrony

VP, Marketing and Merchant Programs

Synchrony

full-time

Posted on:

Location Type: Hybrid

Location: Charlotte • North Carolina • United States

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Salary

💰 $110,000 - $185,000 per year

Job Level

Lead

About the role

  • Assist in accurately monitoring and forecasting key growth drivers
  • Lead high-impact decisions that steer marketing initiatives towards achieving business goals
  • Help lead the PAR process to evaluate campaign effectiveness
  • Maintain an in-depth understanding of competitive credit card products and market dynamics
  • Drive cutting-edge, insight-led campaign strategies that fuel portfolio growth
  • Demonstrate a strong curiosity for emerging trends and technologies
  • Employ strong communication, presentation, and storytelling skills

Requirements

  • Bachelor’s degree
  • high school diploma/GED and 8+ years industry experience in credit, digital payments, fintech and digital marketing
  • 5+ years of marketing and/or cobrand, digital, retail client portfolio experience
  • Ability and flexibility to travel for business as required
Benefits
  • flexible work arrangements
  • health insurance
  • retirement plans
  • paid time off
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
campaign effectiveness evaluationmarketing strategyportfolio growth strategiesdigital marketingcredit card products knowledgemarket dynamics analysisdata forecasting
Soft Skills
communication skillspresentation skillsstorytelling skillscuriosityleadershipdecision-making
Certifications
Bachelor's degreehigh school diploma/GED