Senior Product Marketing Manager
Supplier.io
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- Deeply understand buyer personas, market trends, and customer needs.
- Translate insights into recommendations that influence roadmap, messaging, and positioning.
- Build and maintain a repository of customer insights, use cases, and value drivers.
- Lead GTM strategy for new products and major releases, including positioning, messaging, launch plans, and field readiness.
- Drive cross-functional coordination across Product, Sales, CS, and Marketing.
- Own all release communications, including release notes, newsletters, customer-facing feature summaries, and internal updates.
- Create differentiated product positioning that clearly communicates the value and business outcomes of our solutions.
- Equip Sales, CS, and Partners with the product knowledge, messaging, and tools needed to position and support our solutions.
- Own pricing and packaging strategy, including development, refinement, and rollout.
- Create training assets that clearly articulate packaging tiers, included features, upgrade paths, and cross-sell/upsell recommendations.
Requirements
- 7+ years in Product Marketing, Product Enablement, or related B2B SaaS roles.
- Experience developing and executing GTM strategies, positioning, and messaging.
- Experience building training content, release communications, and enablement frameworks.
- Strong storytelling, communication, and presentation skills.
- Experience owning or materially supporting pricing and packaging strategies.
- Excellent project management and cross-functional leadership skills.
- Analytical mindset with the ability to translate insights into clear recommendations.
- Bonus: Experience in procurement, supplier data, supply chain, or AI-driven SaaS.
Benefits
- Supplier.io participates in E-Verify
- Equal Employment Opportunity employer
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
GTM strategyproduct positioningmessagingrelease communicationstraining content developmentenablement frameworkspricing strategypackaging strategyanalytical skillsB2B SaaS
Soft skills
storytellingcommunication skillspresentation skillsproject managementcross-functional leadershipanalytical mindset