Product Marketing Manager

SuperAwesome

Product Marketing Manager focusing on go-to-market strategies for gaming products at SuperAwesome. Collaborating with product, sales, and marketing teams to drive product adoption and revenue.

Posted 5/2/2026full-timeNew York City • New York • 🇺🇸 United StatesMid-LevelSeniorWebsite

Tech Stack

Tools & technologies

WordPress

About the role

Key responsibilities & impact

Plan and execute go-to-market strategies for product launches and updates, particularly focusing on our gaming products and environments, to bring new features to market in a way that maximizes sales and adoption
Support demand generation and sales enablement by customizing content and campaigns for advertisers, agencies, and publishers. You will tailor materials for specific client verticals (e.g., F&B or Retail) and partner with Sales and Product Management to execute go-to-market rollouts
Manage our CRM system and HubSpot outreach. In partnership with the wider marketing team, you will ensure that the design, copy, and distribution of company communications are consistent and high-quality. You will build and manage HubSpot email sequences and ABM initiatives to support strategic partnerships, track content downloads, and nurture inbound leads to drive ongoing conversations, meetings, RFPs, and closed deals
Conduct market, competitor, and customer research to inform strategy, gaining an in-depth understanding of customer problems and desires to improve our product positioning and competitive differentiation
Improve product-related content across various channels. You will manage website updates via WordPress, enhance SEO for the website, and ensure all product collateral reflects a unified voice
Work with our digital privacy experts, ensuring our positioning and content are aligned with our policies and our leadership in the space
Execute across multiple markets, including the US, UK, Germany, and France
Manage multiple projects simultaneously, ensuring visibility across the business and working to deadlines based on organizational needs
Stay up-to-date with everything happening inside the gaming ecosystem, from new games to new builders to new platforms

Requirements

What you’ll need

3-5 years of experience in product marketing, adtech, or digital advertising, and must have proven expertise operating within a gaming environment
Ideally, you're a Roblox/Fortnite/Minecraft player, with a passion for UGC gaming environments
You have a clear understanding of Product Marketing frameworks and are comfortable communicating with stakeholders at all levels
You have experience working in the advertising or gaming industry. Experience in adtech, or with youth audiences, is a plus
You possess the ability to translate complex technical features into clear, customer-facing benefits and are a great storyteller with strong presentation skills
You are highly proficient with technology and tools, specifically HubSpot, WordPress and Google Workspace
You have excellent cross-functional collaboration skills and can confidently inform decision-making within the department while proactively sharing information to gain buy-in
You have a track record of building strong relationships simultaneously with Sales and Product Development teams
You are an analytical problem-solver who can tackle diverse challenges using data and analysis to select the most effective solutions
You move fast, have the ability to creatively solve problems in a fast-paced, rapidly changing environment, and are focused on delivering results
You have experience working across multiple locations and time zones
You have the highest degree of professional ethics and integrity.

Benefits

Comp & perks

20 days holiday + 10 public holidays + Winter Break.
Family Leave including 20 weeks of fully paid leave for employees who are Primary Caregivers and 8 weeks of fully paid leave for employees who are Secondary Caregivers.
30 day sabbatical for employees who have reached 7 years tenure.
Medical insurance through Aetna with 100% employer contribution to employee monthly premium plus $2,000 funded HSA. Also, up to 65% employer contribution for family plans.
Dental & Vision Plans through MetLife, fully funded for you and your family.
401k with Vanguard with SA Safe Harbor contribution up to 4%.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

product marketingadtechdigital advertisingSEOcontent managementdata analysisgo-to-market strategiescustomer researchproject managementpresentation skills

Soft Skills

cross-functional collaborationstorytellinganalytical problem-solvingrelationship buildingcommunicationcreativityadaptabilityintegritytime managementstakeholder engagement