Outside Sales Representative
Softcard (acquired by Google)
Account Director, Entertainment Advocacy
Sunshine Sachs Morgan & Lylis
full-time
Posted on:
Location: California, New York • 🇺🇸 United States
Visit company websiteSalary
💰 $90,000 - $110,000 per year
Job Level
Lead
About the role
- Responsibilities Include:
- Leading national social good campaigns, including developing strategy and outreach on various clients (corporate and non-profit)
- Setting the vision and leading celebrity and influencer relations programming, including outreach, stewardship and meaningful engagement strategies
- Leading communications strategies to identify digital amplification and story ideas to secure national coverage in top tier media outlets.
- Leading site visits, impact trips and other events and activities that deepen celebrities’ understanding and engagement in our work.
- Building and maintaining strong relationships with agencies, celebrities, influencers and talent representatives.
- Providing thought leadership opportunities for clients in widely read outlets, top listened to podcasts, and other major profile-driven outlets
- Serving as a senior leader within the agency
- Managing complex client issues; able to manage clients through stressful situations that require thoughtful counsel.
- Training and mentoring junior staff on the inner workings and executions of talent/influencer integration, PR and media relations, social campaigns, and overall work approach.
- Managing and building upon an existing network of press friendlies ranging from entertainment outlets to new digital outlets, as well as growing relationships with talent/influencer reps
- Achieving deliverables for a full roster of clients (average of 6 – 8).
- Participating in and/or leading new business meetings, creating proposals as needed.
- Regularly bringing new opportunities for clients – media meetings, key introductions, event opportunities, etc.
Requirements
- You should apply if:
- You have at least 8 years of experience creating entertainment related advocacy campaigns that are focused on earned media and talent engagement.
- You’ve managed a team with direct oversight for at least 3 years (of those 8 mentioned above).
- You know how to navigate stakeholders, thought leaders, and media.
- You have a strong value and understanding of the rapid pace of the entertainment industry
- You have established press contacts and have your “go-to” folks to get that important message out.
- You have a genuine interest in developing junior talent and empowering them to be A performers!
- You are a strong writer – persuasive, concise, creative, and quick.
- You are a strategic thinker, bring new ideas to the table, and love a good brainstorm.
- You are incredibly organized, detail oriented and able to excel at managing multiple projects simultaneously.
- You’re willing to work select evenings/weekends and travel when necessary.
- You enjoy overdelivering rather than meeting expectations and take genuine pride in being part of something good.
