Sunshine Sachs Morgan & Lylis

Account Director, Entertainment Advocacy

Sunshine Sachs Morgan & Lylis

full-time

Posted on:

Origin:  • 🇺🇸 United States • California, New York

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Salary

💰 $90,000 - $110,000 per year

Job Level

Lead

About the role

  • Responsibilities Include:
  • Leading national social good campaigns, including developing strategy and outreach on various clients (corporate and non-profit)
  • Setting the vision and leading celebrity and influencer relations programming, including outreach, stewardship and meaningful engagement strategies
  • Leading communications strategies to identify digital amplification and story ideas to secure national coverage in top tier media outlets.
  • Leading site visits, impact trips and other events and activities that deepen celebrities’ understanding and engagement in our work.
  • Building and maintaining strong relationships with agencies, celebrities, influencers and talent representatives.
  • Providing thought leadership opportunities for clients in widely read outlets, top listened to podcasts, and other major profile-driven outlets
  • Serving as a senior leader within the agency
  • Managing complex client issues; able to manage clients through stressful situations that require thoughtful counsel.
  • Training and mentoring junior staff on the inner workings and executions of talent/influencer integration, PR and media relations, social campaigns, and overall work approach.
  • Managing and building upon an existing network of press friendlies ranging from entertainment outlets to new digital outlets, as well as growing relationships with talent/influencer reps
  • Achieving deliverables for a full roster of clients (average of 6 – 8).
  • Participating in and/or leading new business meetings, creating proposals as needed.
  • Regularly bringing new opportunities for clients – media meetings, key introductions, event opportunities, etc.

Requirements

  • You should apply if:
  • You have at least 8 years of experience creating entertainment related advocacy campaigns that are focused on earned media and talent engagement.
  • You’ve managed a team with direct oversight for at least 3 years (of those 8 mentioned above).
  • You know how to navigate stakeholders, thought leaders, and media.
  • You have a strong value and understanding of the rapid pace of the entertainment industry
  • You have established press contacts and have your “go-to” folks to get that important message out.
  • You have a genuine interest in developing junior talent and empowering them to be A performers!
  • You are a strong writer – persuasive, concise, creative, and quick.
  • You are a strategic thinker, bring new ideas to the table, and love a good brainstorm.
  • You are incredibly organized, detail oriented and able to excel at managing multiple projects simultaneously.
  • You’re willing to work select evenings/weekends and travel when necessary.
  • You enjoy overdelivering rather than meeting expectations and take genuine pride in being part of something good.