Social Media Content Creator

SUNPAN

Social Media Content Creator for SUNPAN managing original content across platforms, driving brand narratives. Collaborating with marketing team and providing analysis to enhance audience engagement.

Posted 5/9/2026full-timeScarborough • 🇨🇦 CanadaJuniorMid-Level💰 CA$55,000 - CA$65,000 per yearWebsite

About the role

Key responsibilities & impact

Manage and publish original, high-quality content across social media platforms (Instagram, Pinterest, LinkedIn, etc.).
Take ownership of social media strategy and media planning, collaborating with the team to drive SUNPAN’s brand and product narratives.
Build and implement a social media content calendar to ensure consistent, engaging posts, including promoted posts and stories to boost brand awareness.
Monitor and stay current on social media trends, platform updates, and cultural moments, and apply relevant insights to content planning and execution.
Analyze data and metrics to create weekly and monthly reports on web traffic, user engagement, and ROI, using insights to optimize content.
Work closely with the video content creator to produce engaging video content for social media platforms.
Collaborate with the Marketing Director to manage the influencer program and track earned media mentions.
Respond to comments and questions on social media posts, engage with the design community, and curate third-party image submissions for social media and catalogue use.
Research industry and consumer trends to continuously improve SUNPAN’s social strategy and playbook.
Work with cross-functional teams, including graphic designers, copywriters, and content creators, to execute campaigns.
Travel to trade shows to create and support social and video content production.
Work during select weekends and evenings for trade shows and events to manage live social media coverage.
Undertake other tasks as assigned by the CEO or the Marketing Team.

Requirements

What you’ll need

Post-secondary degree in Communications, Public Relations, Creative Writing, Business, or Journalism.
Certification in social media marketing is preferred (Meta digital marketing and community management certifications are an asset).
2+ years of experience in social media marketing, content creation, and influencer management, with a proven track record of audience growth and engagement.
Proficiency in Canva, Adobe Creative Suite, social media scheduling tools, and digital analytics.
Experience with Asana, influencer marketing, and paid social ads is an asset.
Strong content creation skills with a passion for storytelling, and hands-on experience with graphic design, photo editing, and video content production.
Understanding of SEO, web traffic metrics, and analytics with the ability to translate data into actionable insights.
Excellent verbal and written communication skills, with the ability to engage with internal and external stakeholders professionally.
Willingness to work evenings and weekends during key trade shows or events.
Please include a link to your portfolio. Applicants without a portfolio will not be considered for this role.

Benefits

Comp & perks

Generous Paid Time Off – Vacation, personal days, sick days, and even your birthday off!
RRSP Matching – Helping you plan for a secure future.
Health Spending Account – Extra flexibility for your health and wellness needs.
Comprehensive Extended Health Care – Includes medical, dental, vision, and paramedical coverage.
Exclusive Employee Discounts – Save on products you love.
On-Site Parking – Convenient access (if applicable).
A Certified Great Place to Work – Proudly recognized for 5 years in a row!
Team Building & Social Events – Because we believe in growing together.

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

social media marketingcontent creationinfluencer managementSEOdata analysisgraphic designphoto editingvideo content productiondigital analyticsaudience engagement

Soft Skills

communicationstorytellingcollaborationcreativityorganizational skillsadaptabilityengagementownershiptrend awarenessprofessionalism

Certifications

social media marketing certificationMeta digital marketing certificationcommunity management certification