Sunblink

Marketing Consultant – Long-Tail Sales Strategy

Sunblink

contract

Posted on:

Location Type: Remote

Location: Colorado • United States

Visit company website

Explore more

✨ AI Apply
Apply

About the role

  • Evaluate current marketing and commercial performance and deliver a clear plan to increase long-tail sales
  • Audit current marketing efforts, storefront presence, and performance across platforms (Steam, console, etc.)
  • Review key sales data and identify trends, drop-off points, and growth opportunities
  • Evaluate current pricing, discounting, bundling, and promotional cadence
  • Assess game’s positioning, messaging, and competitive landscape
  • Identify opportunities for improving store conversion (capsules, trailers, screenshots, tags, descriptions, reviews, etc.)
  • Recommend strategies for driving sustained visibility (seasonal events, updates, influencer beats, partnerships, etc.)
  • Provide actionable recommendations for improving long-tail discoverability through SEO and platform algorithms
  • Deliver a written strategy report and roadmap with prioritized recommendations
  • Present findings to the team and support implementation planning as needed

Requirements

  • Proven experience improving long-tail sales for games or premium digital products
  • Strong understanding of game marketing across at least one major platform (Steam preferred, but console/mobile experience is also valuable)
  • Ability to analyze sales and performance data and translate it into clear marketing actions
  • Strong communication skills, with the ability to present findings to a small cross-functional team
  • Experience developing actionable go-to-market, relaunch, or lifecycle marketing strategies
  • Familiarity with paid and organic marketing channels (store features, newsletters, social media, creators, PR, etc.)
Benefits
  • Flexible schedule
  • Remote friendly
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
long-tail sales improvementsales data analysisSEOgo-to-market strategylifecycle marketing strategypromotional strategycompetitive analysisstore conversion optimizationmarketing performance auditingpricing strategy
Soft Skills
strong communicationpresentation skillscross-functional collaborationanalytical thinkingactionable recommendation development