Financial Planning and Analysis

• Lead the development of content strategy and production for GRS Marketing
• Develop and execute a content marketing strategy aligned with GRS business goals
• Define audience personas across GRS Members and tailor messaging accordingly
• Write, edit and curate high-quality, engaging content across multi-media and omni-channels
• Produce and oversee thought leadership content on topics such as savings tips, market trends, retirement planning, and wealth preservation
• Collaborate with GRS Business and Marketing leaders to ensure accuracy and regulatory alignment
• Manage distribution across owned, earned, and paid channels
• Track KPIs such as engagement, lead generation, and conversion rates
• Conduct A/B testing to optimize messaging and formats.
• Ensure all content adheres to financial industry compliance standards and brand guidelines.

Content Marketing Manager – Investments, Wealth

Finance Director

Commercial Finance Manager

Financial Analyst, Business Insights

Senior Financial Analyst, Financial Planning & Analysis