Senior Product Marketing Manager

Sumsub

Product Marketing Manager enhancing product growth at Sumsub through positioning and market strategy. Collaborating with teams to translate customer insights into measurable impacts.

Posted 7/14/2026full-timeRemote • 🌎 Anywhere in the WorldSeniorWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in positioning, messaging, and narrative development for Reusable Identity solutions, with a strong focus on executing go-to-market strategies for B2B and B2C audiences. Proven ability to conduct market research, optimize multichannel marketing campaigns, and collaborate effectively with Product teams.

Highest-signal resume keywords

5+ Years Marketing ExperienceB2B and B2C Product MarketingMarket Research and Customer SegmentationOmnichannel Campaign ExecutionStrong Analytical Mindset

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Product PositioningGo-To-Market StrategyMarket ResearchCustomer SegmentationCampaign PlanningSaaS MarketingProduct LaunchMessaging DevelopmentPricing StrategyGrowth Experimentation

Soft Skills

Excellent CommunicationCollaboration SkillsStrong Execution SkillsAbility to Work IndependentlyHigh-Pressure Environment Adaptability

Industry Keywords

Reusable Identity SolutionsKYCB2BB2CSaaS

About the role

Key responsibilities & impact

Own positioning, messaging, and narrative for Reusable Identity solutions.
Lead go-to-market strategy and execution for B2B and B2C audiences.
Drive growth and adoption by increasing Reusable KYC uptake.
Design and execute rapid experiments for growth channels.
Conduct continuous market and customer research.
Plan and optimise multichannel marketing campaigns with Brand & Creative.
Act as a connector between Product and GTM teams.

Requirements

What you’ll need

5+ years of hands-on marketing or Product Marketing experience in SaaS.
Direct experience with B2C or B2B-style products.
Strong execution skills from research, messaging to launches.
Proven experience partnering closely with Product Managers.
Experience defining and launching products, including positioning and pricing.
Solid experience in market research and customer segmentation.
Experience planning and executing complex omnichannel campaigns.
Strong analytical mindset to drive decisions.
Excellent communication and collaboration skills.
Fluent written and spoken English.
Ability to work independently in a high-pressure environment.

Benefits

Comp & perks

Remote-first, trust-based culture.
True flexibility with working hours.
Extra time off (your birthday is a holiday, 10 personal days, seven sick days).
Compensation that is fair and transparent.
Growth built in through learning opportunities and personal development plans.
Team offsites fully covered.
Access to the tools and hardware you need.