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About the role
Key responsibilities & impact- Develop GTM strategy for North America based on target industries.
- Lead and execute regional marketing activities such as field events and content localization.
- Establish partner channels and cultivate regional relationships.
- Conduct regional research on competitors and market trends.
- Gain expertise in local customers and identify growth opportunities.
- Implement account-based marketing strategies in collaboration with teams.
- Conduct co-marketing campaigns with local partners.
Requirements
What you’ll need- 8+ years of hands-on marketing experience in a B2B technology environment.
- Deep practical knowledge of the marketing mix.
- Solid expertise in driving ABM tactics across online and offline channels.
- Extensive experience in event management and participation in conferences.
- Demonstrated ability to execute and analyze integrated marketing programs.
- Proven experience thriving in a high-impact scale-up environment.
- Solid project management skills involving stakeholders.
- Exceptional interpersonal, communication, and presentation skills.
- Proficient in English (native or fluent), Spanish is a plus.
Benefits
Comp & perks- Remote-first, trust-based culture.
- True flexibility with working hours.
- Extra time off including birthday holiday and personal days.
- Opportunities to work on meaningful projects that impact fraud prevention.
- Fair and transparent compensation.
- Global teamwork with a diverse community.
- Growth and learning opportunities covered by the company.
- Fully covered team offsites for collaboration.
- Access to necessary tools and hardware for work.
- A friendly and welcoming work environment.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Marketing MixMarket ResearchContent LocalizationCo-Marketing CampaignsField Events
Soft Skills
Interpersonal SkillsCommunication SkillsPresentation Skills