Content & Demand Generation Marketer
Sumble
full-time
Posted on:
Location Type: Remote
Location: United States
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About the role
- Compelling content: We have more ideas at Sumble that we can reasonably execute with a respectable degree of polish. Your job is to select the best ideas, try to out, and double-down on ones that work. This can be making 30-second teasers of our product for LI, creating a webinar series that goes out to thousands of sellers on how to be a better SDR/AE in 2026 etc. You will own both the strategy and execution here.
- LinkedIn & Social Engine: Own Sumble's LinkedIn presence. Write and publish founder-voice posts, company posts, and engagement content on a consistent cadence. Build a repeatable social playbook that drives inbound.
- Demand Gen Campaigns: Plan and execute multi-channel campaigns (paid social, email nurture, content syndication, retargeting) designed to generate and accelerate pipeline. Own the budget and the metrics.
- Events & IRL Content: Own the content layer of our events strategy — from pre-event hype campaigns to post-event recap content. Support executive dinners, conference activations, and community meetups with compelling collateral.
- Community Engagement: Show up where GTM leaders hang out - Reddit, private Slack groups, LinkedIn comments, podcasts - and engage authentically. Build Sumble's reputation as a brand that gives more than it asks.
- Email & Nurture Programs: Build lifecycle email programs that educate, engage, and convert leads at every stage of the funnel.
- Measurement & Optimization: Track content performance and campaign ROI obsessively. Know which pieces drive pipeline and double down. Kill what doesn't work.
Requirements
- A portfolio that demonstrates strong writing for a technical or professional B2B audience (blog posts, LinkedIn content, campaign copy, data reports).
- Familiarity with the GTM/sales-tech/data infrastructure space and the personas who buy in it.
- US Time Zone based (Remote).
Benefits
- Top tier medical, dental, and vision insurance (US)
- 401(k) (US)
- 4 weeks PTO
- Equity in a high-growth, Series A company
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content creationcampaign planningemail marketingsocial media managementcopywritingcontent syndicationperformance measurementROI analysisevent strategycommunity engagement
Soft Skills
strategic thinkingcreativitycommunicationauthentic engagementcollaborationadaptabilityanalytical skillsleadershiporganizational skillsproblem-solving