Students for Life of America

Social Media Manager

• Manage daily posting, scheduling, and engagement for Kristan Hawkins, Lydia Taylor, Students for Life of America, and Students for Life Action X accounts.
• Monitor breaking news and trending topics to craft timely, mission-aligned posts and responses.
• Write clear, compelling, and bold content that reflects the tone and voice of each account.
• Engage actively with followers, pro-life leaders, media figures, and critics to expand reach and strengthen the movement’s presence on X.
• Identify strategic opportunities to join or lead trending conversations.
• Collaborate closely with the Social Media Manager and Media team to align cross-platform messaging.
• Create and execute real-time coverage plans for live events, campaigns, and rapid response moments.
• Track and analyze performance metrics to guide strategy and report on growth.
• Stay informed on platform updates, algorithm changes, and best practices to maintain optimal performance.

Platform Specialist – Social Media, Rapid Response