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Capital Sales Account Executive – Enabling Technologies
StrykerCapital Sales Account Executive responsible for driving sales of medical capital equipment for Stryker. Manage existing accounts and identify new business opportunities in Germany.
About the role
Key responsibilities & impact- Drive sales of high-value capital equipment within the Enabling Technologies portfolio
- Develop and maintain strong relationships with existing and prospective customers
- Identify, qualify, and manage new business opportunities and sales leads
- Lead complex capital sales cycles, including on- and off-budget processes
- Build and present business cases, ROI analyses, and financial proposals to senior hospital stakeholders (Procurement, CFO, C‑suite)
- Negotiate sales agreements and service contracts
- Lead cross-functional teams supporting sales, installation, and post-sale training
- Partner with Marketing, Sales Management, and Finance to execute territory and account strategies
- Provide accurate forecasting and timely reporting of account activities
- Represent the company at sales meetings, training events, and industry conferences
Requirements
What you’ll need- Bachelor’s degree (BA/BSc) with 5+ years of proven success in Spine surgical or medical capital equipment sales
- Strong experience managing complex capital sales cycles, including on- and off-budget processes
- Demonstrated ability to engage credibly with surgeons, allied healthcare professionals, and executive hospital leadership (CEO, CFO, COO)
- Proven capability to translate clinical benefits into economic value, with solid understanding of hospital financial operations and procurement processes
- Experience influencing and managing C-suite stakeholders through executive-level selling
- Excellent presentation, communication, and negotiation skills (verbal and written)
- Strong strategic thinking, process orientation, and ability to manage a large geographic territory
- Willingness to travel extensively (80%+); valid driver’s license required
- Fluency in German and English (native or near‑native level)
Benefits
Comp & perks- Comprehensive product, field sales, and leadership training
- High-quality products that make a meaningful difference to patients
- Competitive compensation including base salary, commission, and bonus
- Attractive benefits package including healthcare, wellness programs, and service awards
- Company car or car allowance, mobile phone, laptop, and iPad
- A high-performing, value-driven team environment
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
capital equipment salessales cyclesROI analysisfinancial proposalsnegotiationforecastingaccount managementbusiness case developmentsales agreementsservice contracts
Soft Skills
relationship buildingcommunicationpresentationstrategic thinkingprocess orientationnegotiation skillsinfluencingengagement with stakeholdersteam leadershipterritory management
Certifications
Bachelor’s degree