Associate Retention Strategist, Lifecycle Marketing

Structured

Join Structured as an Associate Strategist in Lifecycle Marketing, focusing on email and SMS campaigns for e-commerce brands. Collaborate with teams to deliver impactful marketing strategies.

Posted 7/27/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $60,000 - $70,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in email and SMS marketing production, including campaign management, strategic brief writing, and performance reporting. Proficient in utilizing ESP systems and collaborating with cross-functional teams to ensure timely and high-quality campaign execution.

Highest-signal resume keywords

Email Marketing ProductionSMS Marketing ProductionProject ManagementKlaviyoCustomer.io

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Email Campaign ManagementA/B TestingStrategic Brief WritingData Flow ManagementSegmentation

Soft Skills

Interpersonal SkillsCommunication SkillsDetail-OrientedSelf-MotivatedProactive

Tools & Technologies

SendlaneBrazeAttentivePostscript

Industry Keywords

Lifecycle MarketingRetention StrategyPerformance ReportingClient CollaborationCampaign Calendar Management

About the role

Key responsibilities & impact

Supporting the Lifecycle Marketing (Retention) Strategist in day-to-day operations, including managing marketing calendars, crafting strategies, building and deploying email campaigns, and conducting A/B testing.
Writing detailed strategic briefs for email and SMS campaigns, ensuring clarity and precision.
Overseeing ESP (Email Service Provider) systems to ensure smooth operation, accurate data flow, and optimal performance.
Coordinating between internal teams (designers, copywriters, strategists) and clients, ensuring seamless collaboration and timely delivery of assets.
Managing email and SMS campaign execution, including segmentation, quality assurance, scheduling, and deployment aligned with the content calendar.
Organizing and participating in client meetings to discuss progress, insights, and opportunities.
Creating, contributing to, and presenting weekly/monthly/quarterly performance reports for clients and internal teams.
Owning campaign calendars, handling approvals, revisions, and ensuring campaigns are delivered on time and to the highest standard.

Requirements

What you’ll need

2+ years in email and SMS marketing production, preferably in an agency setting.
Hands-on experience with platforms like Klaviyo, Customer.io, Sendlane, Braze, Attentive, Postscript, etc.
Exceptional project management skills, with the ability to prioritize and manage multiple tasks in a fast-paced environment.
Strong interpersonal and communication skills to collaborate effectively with internal teams and clients.
Self-motivated, detail-oriented, and proactive, with a strong sense of accountability and ownership of your work.

Benefits

Comp & perks

Career Growth: We invest in your development with structured learning & development and a clear growth pathway.
Remote-First Culture: Work from anywhere while being part of a highly collaborative and connected team.
High-Performance Environment: Join a team that’s passionate about driving results and innovation in lifecycle marketing.
Meaningful Impact: Work directly with e-commerce brands to deliver strategies that drive measurable, bottom-line results.