Growth Marketing Manager – Lifecycle

Stripe

Growth Marketing Manager focusing on lifecycle campaigns to drive demand and revenue growth at Stripe. Collaborating across teams to enhance user experience and achieve business goals.

Posted 7/24/2026full-timeRemote • 🇺🇸 United StatesSeniorLeadWebsite

Core Competencies

Role fit

Core Competencies

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Expertise in designing and optimizing lifecycle marketing campaigns across email and in-product notifications, with a strong focus on user experience and data-driven insights to drive revenue growth and customer retention.

Highest-signal resume keywords

Lifecycle Campaign ManagementUser Experience OptimizationMarketing AutomationData AnalysisCross-Functional Collaboration

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Campaign StrategyEmail MarketingBehavioral Data AnalysisML-Based TechniquesUser Journey Design

Soft Skills

IdeationProblem SolvingCommunication

Tools & Technologies

Marketing Automation ToolsAnalytics Platforms

Industry Keywords

Demand GenerationRevenue GrowthCustomer RetentionProduct ActivationCross-Sell

About the role

Key responsibilities & impact

As a Growth Marketing Manager (Lifecycle), you will be a key driver of global marketing efforts to drive demand and revenue growth - designing, implementing, and optimizing scaled lifecycle campaigns across user segments and life stages.
You will help create uncommonly great user journeys across email, dashboard surfaces, and content through a relentless focus on user experience and channel optimization.

Requirements

What you’ll need

Drive ideation, strategy, and execution of scaled lifecycle campaigns across email and in-product notifications to drive core business outcomes (e.g. product activation, revenue, cross-sell, retention)
Identify customer needs, ideate solutions to improve user experience, and generate ongoing user-driven insights to inform campaign strategy and optimization
Leverage marketing automation, behavioral data, and ML-based techniques to create personalized experiences at scale
Analyze trends, develop actionable insights to optimize against targets, and socialize relevant learnings across the organization
Collaborate closely with key stakeholders across Growth, Product, Engineering, Data Science, Analytics, Sales, and Marketing

Benefits

Comp & perks

7+ years of work experience
5+ years of experience in a marketing role designing and launching campaigns
3+ years of experience analyzing and taking action on the performance of marketing campaigns
3+ years of experience writing marketing briefs
3+ years of experience leveraging data and ML-driven techniques