Product Marketing Associate

Stride, Inc.

Product Marketing Associate launching education programs and campaigns for Stride, a provider of tech-enabled learning solutions. Developing assets, analyzing performance, and improving enrollment and retention.

Posted 8/5/2026full-timeRemote • 🇺🇸 United StatesJuniorMid-Level💰 $41,865 - $84,111 per yearWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing and executing marketing campaigns, utilizing analytical skills to assess performance and drive enrollment. Proficient in coordinating cross-functional teams and leveraging AI tools for research and content creation.

Highest-signal resume keywords

Marketing Campaign DevelopmentAnalytical SkillsCross-Functional CoordinationAI Tool UtilizationCustomer Insights Translation

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Campaign Asset DevelopmentMessaging BriefsEmail MarketingLanding Page CreationSales Enablement MaterialsMarketing Metrics AnalysisStrategic ThinkingProblem-Solving

Soft Skills

Highly OrganizedDetail-OrientedStrong Interpersonal SkillsEffective CommunicationGrowth Mindset

Tools & Technologies

Presentation ToolsCollaboration ToolsAI Tools

Industry Keywords

EdTechProduct MarketingBrand ManagementGo-To-Market LaunchesCustomer Experience Improvement

About the role

Key responsibilities & impact

Support go-to-market launches from planning through execution
Develop campaign assets including messaging briefs, emails, landing pages, and sales enablement materials
Coordinate work across Creative, Demand Generation, School Operations, Enrollment, and Product
Analyze campaign performance and recommend improvements
Conduct competitive and customer research
Help document messaging and positioning
Use AI tools responsibly to accelerate research, drafting, and analysis
Become a trusted expert on assigned programs
Translate customer insights into marketing campaigns that help families understand the value of Stride's schools
Coordinate launches and continuously improve the customer experience through testing and learning
Execute campaigns that drive enrollment and improve retention across Stride's portfolio of programs

Requirements

What you’ll need

1–2 years of marketing experience
Equivalent combination of education and experience
Ability to manage multiple priorities daily, with manager support as needed
Highly organized and detail-oriented; consistently meets deadlines
Strong growth mindset and ability to receive feedback and demonstrate continued growth
Ability to travel up to 10% of the time
Ability to successfully complete a required background check
No certificates or licenses required
Strong analytical and problem-solving skills
Willingness to develop strategic thinking
Solid presentation skills and comfort using standard presentation and collaboration tools
Strong interpersonal skills and ability to build effective working relationships across teams
Ability to work independently and in a team-oriented environment
Strong written and verbal communication skills
Exposure to marketing metrics through work, coursework, or internships
Commitment to high-quality work and ownership of individual deliverables
Product marketing, brand management, or related cross-functional experience preferred
EdTech experience preferred
Comfort using AI tools to support research, drafting, and analysis

Benefits

Comp & perks

Eligible employees may receive a bonus
Robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off
Remote work arrangement
Reasonable accommodations for applicants with disabilities