Product Marketing Specialist

Stride, Inc.

Product Marketing Specialist driving enrollment and retention through marketing campaigns for Stride's diverse educational programs. Collaborates across teams to optimize project outcomes and enhance product communication.

Posted 4/29/2026full-timeRemote • 🇺🇸 United StatesMid-LevelSenior💰 $57,519 - $86,000 per yearWebsite

About the role

Key responsibilities & impact

Develop and implement comprehensive new product launch plans, including positioning, messaging, and go-to-market strategies
Manage commercial launch plans and marketing campaigns including internal enablement plans as well as various digital marketing tactics
Develop go-to-market plans by working across Academic Services, School Operations, MarComm, Demand Generation, and Enrollment Operations
Collaborate with the school operations and product team to understand product features, benefits, and competitive differentiators

Requirements

What you’ll need

4+ years of experience in marketing, ideally in product marketing OR brand management, or related cross-functional support roles
Ability to manage multiple priorities on a daily basis and work independently with a strong bias for action
Highly organized, detail-oriented, meets deadlines consistently, and able to drive clarity in the face of ambiguity
Strong growth mindset, able to take in feedback and demonstrate continued growth

Benefits

Comp & perks

Health benefits
Retirement contributions
Paid time off

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

product launch planninggo-to-market strategiesdigital marketing tacticsmarketing campaignspositioningmessagingcommercial launch planscross-functional collaborationinternal enablement planscompetitive differentiators

Soft Skills

ability to manage multiple prioritiesindependencestrong bias for actionhighly organizeddetail-orientedmeets deadlinesdriving claritygrowth mindsetability to take feedbackdemonstrated growth