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Paid Media Intern
Stride, Inc.Paid Media Intern at Stride, Inc. assisting in digital marketing strategies and campaign execution across various platforms.
About the role
Key responsibilities & impact- Responsible for hands-on platform reporting for paid social, paid display and digital video campaigns across multiple platforms including Meta, Google Demand Gen & YouTube
- Monitor and analyze campaign performance data to improve conversion rates, decrease cost per application, grow volume and reach business objectives
- Working with Paid Media Manager and Specialists on execution of digital campaigns across platforms and all lines of business utilizing the latest technologies and best practices
- Work with Paid Media Managers and Specialists to meet and exceed channel-specific volume and efficiency goals and offer proactive strategic campaign recommendations
- Regularly report on channels’ performance and make recommendations for both scale and efficiency improvements
- Work closely with Paid Media Manager and Specialists to ensure campaigns have message optimization and creative alignment throughout peak and off-season
Requirements
What you’ll need- Pursuing a college degree in related marketing fields
- Hands-on experience in multiple display and video platforms and campaign types, including but not limited to: Meta, Google Ads, Google Demand Gen & YouTube
- Ability to gain useful consumer and brand insights using platform data MS 365; Web proficiency
- Desire for continuous learning and professional development
Benefits
Comp & perks- health benefits
- retirement contributions
- paid time off
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
campaign performance analysisconversion rate optimizationdigital campaign executionmessage optimizationcreative alignmentdata analysisconsumer insightsbrand insightspaid social advertisingpaid display advertising
Soft Skills
strategic thinkingproactive recommendationscollaborationcommunicationcontinuous learningprofessional development