Stratacomm

Account Executive

• Conduct thorough research using web-based tools; synthesize findings into clear, actionable summaries for client counsel, new business pursuits and agency marketing.
• Manage multiple projects and accounts simultaneously, keeping workflows, timelines and deliverables on track without sacrificing quality or responsiveness.
• Leverage enterprise AI tools to sharpen the quality of client deliverables and drive efficiency, bringing speed and strategic judgment to everything you produce.
• Monitor traditional and social media daily; synthesize coverage, competitor activity and emerging trends into timely intelligence that informs client strategy and surfaces earned media opportunities.
• Write and edit a full range of client-ready materials, including but not limited to news releases, media pitches, talking points, fact sheets, social copy, Q&As and executive presentations, with a consistent focus on quality and accuracy.
• Build and maintain targeted outreach lists; research reporters and stakeholders with a sharp eye for who moves the needle in a given industry.
• Research and vet influencers and content creators, evaluating audience fit, brand alignment and client mandatories.
• Develop and execute proactive media outreach, bringing a strong instinct for story angles that earn coverage in trade, business and consumer outlets.
• Build and manage timelines for multi-faceted campaigns using digital project management tools (Asana or equivalent).
• Coordinate internal requests to activate support across integrated teams (creative, digital, paid media and others), including development and submission of project briefs, tracking deliverables and ensuring campaign assets move from brief to completion.
• Compile measurement and KPI tracking reports that connect communications activity to client business objectives.