Director of Product Marketing

Storyblok

Director of Product Marketing at Storyblok focusing on US market positioning and product growth. Leading a team to drive sales and product adoption in a fast-paced environment.

Posted 7/16/2026full-timeRemote • 🇺🇸 United StatesLead💰 $184,200 - $250,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in Product Marketing with a focus on GTM strategy, sales enablement, and market positioning. Proven ability to lead teams, influence stakeholders, and leverage AI tools to drive product success in a B2B SaaS environment.

Highest-signal resume keywords

Product Marketing LeadershipGTM Strategy ExecutionB2B SaaS ExperienceCross-Functional CollaborationAI Literacy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

GTM StrategySales EnablementMarket PositioningProduct Lifecycle ManagementPricing StrategyFeature AdoptionCustomer AcquisitionCompetitive ResearchAnalyst EngagementSolution-Oriented Messaging

Soft Skills

Exceptional CommunicationExecutive PresenceStakeholder InfluenceMentoring

Tools & Technologies

SalesforceMarketing AutomationG2PMM PlatformsKlue

Industry Keywords

B2BSaaSPLG MotionsProduct Marketing

About the role

Key responsibilities & impact

Shape how we position, launch, and grow our product in the market
Guide a talented team focusing on sales enablement, website conversion, feature adoption, and market positioning
Elevate our product marketing function to influence revenue, customer acquisition, and market leadership
Own and evolve our core messaging and differentiated value proposition across all audiences
Direct ongoing customer, market, and competitive research programs
Set standard for translating product capabilities into solution-oriented messaging
Own GTM strategy for major product and feature launches
Build a structured sales playbook program aligned to product capabilities and customer pain points
Define and lead the analyst relations strategy to secure participation in key evaluations
Partner with Growth Marketing and Web leadership to ensure product positioning is represented site-wide
Lead and mentor the Product Marketing team

Requirements

What you’ll need

8+ years of experience in Product Marketing, with at least 2+ years in a leadership role.
Proven experience in a fast-growing B2B SaaS environment.
Strong understanding of PLG motions, SaaS business models, and the product lifecycle.
Demonstrated success in GTM execution, analyst engagement, and pricing strategy.
Exceptional communication skills and executive presence.
Skilled in cross-functional collaboration and stakeholder influence.
Familiarity with tools like Salesforce, Marketing Automation, G2, and PMM platforms (e.g., Klue) a plus.
Demonstrates AI literacy, with the ability to leverage AI tools to enhance productivity, decision-making, and quality of work while applying sound judgment and critical thinking.

Benefits

Comp & perks

Monthly remote work stipend (home internet costs, electricity)
Home office equipment package right at the start (laptop, keyboard, monitor…)
Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding
Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays
Personal development fund for courses, books, conferences, and material
VSOP (Virtual Stock Option Plan)
The annual international team-building trip, quarterly and monthly online get-togethers
As a fully remote company, with work-life balance at its core, you’ll enjoy flexible schedules
An international team that loves to have fun at work and works hard together to accomplish shared goals