Senior Field Marketing & Events Manager

Stord

Senior Field Marketing Manager leading North America marketing efforts for Stord's delivery and logistics solutions. Collaborating with sales for pipeline activities and managing high ROI event strategies.

Posted 7/3/2026full-timeRemote • 🇺🇸 United StatesSeniorWebsite

About the role

Key responsibilities & impact

Own the North America events calendar: trade shows, sponsored events, hosted dinners, roundtables, Stord Summits, and partner activations
Identify and prioritize the highest-ROI event opportunities across key North America markets and verticals and build a presence that earns attention and drives pipeline
Manage end-to-end event logistics including vendor relationships, booth design, staffing, and post-event follow-up and attribution
Develop and scale Stord's owned event strategy in North America, including the Stord Summits, executive dinners, and brand experiences that build deep relationships with prospects, customers, and partners
Partner with the EMEA Field Marketing Manager to share learnings, align on global event strategy, and build a consistent Stord field presence worldwide
Build and execute regional campaigns that generate pipeline for the North America Sales team across paid, organic, email, and partner channels
Own regional attribution and reporting; know your numbers and communicate performance clearly to Sales and Marketing leadership
Use data and pipeline signal to continuously optimize the North America field marketing mix and prioritize the highest-impact programs
Build co-marketing programs with key partners that expand Stord's reach and credibility across the region
Serve as the primary marketing partner for the North America Sales team; build a tight feedback loop between field activity and Sales priorities
Develop pre- and post-event enablement and follow-up sequences in partnership with the Customer Marketing Manager to maximize conversion from field programs
Surface regional market insights, competitive intelligence, and voice-of-customer signals back to the broader Marketing and Product teams
Support Sales with regionally relevant content, collateral, and campaign assets that reflect the priorities and language of North America buyers

Requirements

What you’ll need

7–10 years of field or regional marketing experience in a high-growth B2B SaaS or tech-enabled services environment
Proven track record owning and scaling a North America field marketing program, including a portfolio of owned and sponsored events that drove measurable pipeline
Deep event marketing expertise across trade shows, hosted experiences, executive dinners, and partner activations
Strong demand generation fundamentals; comfortable owning pipeline goals and working in lockstep with a regional Sales team
Data-driven mindset; you measure everything, report clearly, and use results to make smarter bets on where to invest next
Excellent project management skills; you can run multiple programs across multiple markets simultaneously without losing momentum or quality
Strong communicator and collaborator; able to influence without authority and build trust with Sales, Partners, and executive stakeholders
High ownership mentality: you set direction, drive execution, and own outcomes end-to-end
Familiarity with HubSpot or Marketo, Salesforce, and modern event management platforms.

Benefits

Comp & perks

Stord participates in E-verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

Event Logistics ManagementPipeline AttributionCampaign DevelopmentMarket Insights AnalysisPerformance Reporting

Soft Skills

Strong CommunicationCollaborationInfluencing Without AuthorityOwnership Mentality