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Senior Marketing Strategist, Data Analytics
Stitch. **What You’ll Do** . - Build use-case prioritization frameworks using quantitative scoring models that weigh business value, technical feasibility, and measurable customer impact. . - Develop journey governance fram
About the role
Key responsibilities & impact- **What You’ll Do**
- - Build use-case prioritization frameworks using quantitative scoring models that weigh business value, technical feasibility, and measurable customer impact.
- - Develop journey governance frameworks, testing roadmaps, and maturity assessments that help clients scale and optimize programs without accumulating architectural debt.
- - Design marketing analytics and KPI architectures that connect campaign-level metrics to business outcomes, including experimentation frameworks and performance narratives that enable data-backed investment decisions.
- - Leverage first-party data, behavioral signals, and CDP/CRM data to develop audience segmentation strategies, lifecycle stage definitions, and personalization frameworks.
- - Synthesize complex performance data from platforms such as Braze and turn them into actionable strategic recommendations.
- - Lead end-to-end journey mapping — from discovery workshops through current-state/future-state maps — defining personas, moments of truth, channel touchpoints, and data signals to surface experience gaps and prioritize improvements.
- - Partner with technology vendors (Braze, Segment, Databricks and others) to maintain platform intelligence and translate vendor roadmaps into client opportunity.
- - Lead sessions with Client Partners and Solution Architects to help clients understand how to transform their martech investments from SaaS to a consumption model purpose-built to advance client goals.
- - Build and present executive-ready business cases for martech investments — including ROI modeling, value realization roadmaps, and strategic narratives that translate complex technology into clear action.
- - Serve as a trusted strategic advisor to VP and C-level stakeholders—anticipating client challenges, identifying where additional Stitch capabilities can solve unmet client needs, partnering with Client Partners to strengthen long-term client relationships.
- - Participate in QBRs and EBRs to help Client Partners sequence journey investments, technology enablers, and capability-building milestones for clients.
- - Contribute to Stitch’s internal methodology: creating reusable frameworks, assessment tools, and workshop guides that raise the standard of every client engagement.
- - Author or contribute to thought leadership—LinkedIn, Webinars, and Braze Events—that position Stitch as the leading voice in modern martech strategy.
- - Manage your time to meet billable targets of 36+ hours per week.
- - Travel up to 20% for client meetings, workshops, and onsite engagements.
Requirements
What you’ll need- **Qualifications**
- - 7+ years of experience in data-driven marketing strategy, CRM, martech consulting, or digital transformation roles.
- - Demonstrated track record building and presenting multi-year martech roadmaps to senior stakeholders.
- - Experience facilitating executive discovery workshops, business prioritization sessions, and strategic planning engagements.
- - Client-facing experience within an agency or consultancy required.
- - Net new platform implementation experience preferred: you've contributed to building a lifecycle marketing strategy from the ground up as part of an initial deployment.
- - Must be eligible to work in the United States without visa sponsorship now or in the future.
Benefits
Comp & perks- **What You’ll Get at Stitch**
- - The opportunity to work within multiple Fortune 1000 brands across the retail, media, gaming, quick-service, financial services, travel, and healthcare industries.
- - Working alongside the most concentrated group of Braze experts in the world—backed by more Braze credentials and experience than any other company across the globe.
- - The ability to feel your impact and shape how Stitch grows as we continue to scale through hypergrowth.
- - The chance to learn new technologies (like Braze, Databricks, and AI) and grow faster than you ever have before.
- - Of course, we offer competitive compensation, benefits, and growth opportunities.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
data-driven marketing strategyjourney mappingaudience segmentationKPI architectureROI modelinglifecycle marketing strategyquantitative scoring modelsperformance narrativesbusiness prioritizationstrategic planning
Soft Skills
strategic advisorclient relationship managementcommunicationleadershiptime managementfacilitationpresentation skillsproblem-solvingcollaborationanticipation of client challenges