Stitch

Associate Director, Marketing Strategist

Stitch

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

Senior

Tech Stack

Cloud

About the role

  • Lead a team of 6–8 strategists while personally operating as a senior practitioner on client engagements
  • Shape lifecycle roadmaps, facilitating executive workshops, and translating complex data signals into strategic blueprints that drive measurable business outcomes
  • Act as a visionary martech advisor defining end-to-end roadmaps for brands shifting their marketing stacks toward orchestration
  • Partner with Solution Architects on discovery and assessment of clients’ existing martech environments
  • Develop multi-year martech roadmaps aligned to business goals and customer experience priorities
  • Build use-case prioritization frameworks using quantitative scoring models
  • Lead sessions with Client Partners and Solution Architects to help clients understand martech investments
  • Deliver executive-ready presentations translating complex technology architectures into clear, strategic narratives
  • Facilitate end-to-end journey mapping workshops defining personas, moments of truth, emotional states, and channel touchpoints
  • Design trigger-based, always-on, and lifecycle journey experiences across various channels
  • Create current-state / future-state journey maps that surface experience gaps
  • Develop journey governance frameworks and testing roadmaps
  • Lead journey maturity assessments evaluating clients across various dimensions
  • Leverage first-party data, behavioral signals, and CDP/CRM data to develop audience segmentation strategies
  • Design marketing analytics and KPI architectures to connect metrics to business outcomes
  • Synthesize performance data into actionable strategic recommendations
  • Build business cases for martech investments
  • Create marketing campaign performance narratives
  • Lead, mentor, and develop a team, ensuring the application of methodologies and processes

Requirements

  • 7+ years of experience in data-driven marketing strategy, CRM, martech consulting, or digital transformation roles
  • 5+ years in consulting, with proven success driving high-impact work for enterprise-level clients
  • 2–3+ years of direct people leadership experience, with experience leading teams
  • Demonstrated track record building and presenting multi-year martech roadmaps to senior stakeholders
  • Hands-on familiarity with two or more enterprise martech platforms — Braze, Segment, Salesforce Marketing Cloud, Adobe Experience Platform, Tealium, or equivalent
  • Deep fluency in customer journey mapping methodologies, lifecycle marketing, and omnichannel orchestration
  • Strong analytical foundation — comfortable working with large datasets, building performance models, and deriving strategy from data
  • Experience designing experimentation frameworks tied to business outcomes, not just engagement metrics
  • Experience facilitating executive discovery workshops, business prioritization sessions, and strategic planning engagements
  • Exceptional communicator with the ability to synthesize complexity into executive-level storytelling
  • Deep understanding of marketing technology ecosystems (CDPs, ESPs, data warehouses, and integrations) and the ability to translate strategy into execution
  • Demonstrated ability to build and sustain high-performance teams by setting clear expectations, coaching for growth, and ensuring delivery excellence
  • Specialized strategic experience within a category relevant to Stitch’s work (e.g., loyalty strategy, data strategy, or industry-specific experience in QSR, Retail, Media & Communications, etc.)
  • Must possess legal authorization to work in the United States without requiring employer sponsorship, both presently and in the future
Benefits
  • Medical, dental, vision, and life insurance
  • 401k with company match
  • Flexible PTO policy
  • Monthly tech stipend
  • Paid parental leave
  • In-person onboarding experience at our HQ in Indianapolis, Indiana
  • Mental well-being support
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data-driven marketing strategyCRMmartech consultingdigital transformationcustomer journey mappinglifecycle marketingomnichannel orchestrationperformance modelingaudience segmentationmarketing analytics
Soft Skills
leadershipcommunicationstrategic thinkingmentoringstorytellinganalytical skillscollaborationfacilitationcoachingpresentation skills