Content Marketing Manager

• You conceive content as stories that generate demand and confidently take ideas from initial sketch to performance in the feed.
• Build content strategy: develop themes, narratives, and messages that measurably contribute to Awareness → Lead → Offer → Close.
• Take on creative leadership: write briefs, manage creators/agencies/student workers, set quality standards, meet deadlines.
• Orchestrate formats: from short video/reel to one-pagers & case studies to newsletter — you decide which format works where and why.
• Integrate with performance: define hypotheses, derive testable assets, document learnings, scale winners.
• Demonstrate impact: clear goals & KPIs, reporting, continuous optimization along the journey (lead quality & pipeline contribution).

B2B Content Marketing Lead

Learning Content Engineer – AI

Community & Content Marketing Manager

Senior Content Marketing Manager

Content Marketing & PR Expert – All Genders

Marketing Manager, Web & Content – German-speaking