Senior Brand Marketer

Stepful

Brand Marketer managing marketing design and brand consistency for Stepful's healthcare training programs. Collaborating with Product Marketing and design teams to create visually compelling collateral.

Posted 7/15/2026full-timeNew York City • New York • 🇺🇸 United StatesSenior💰 $110,000 - $130,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in brand and marketing design, with a strong focus on creating and maintaining design systems that ensure brand consistency across digital and print materials. Proficient in accessible design practices and capable of managing multiple projects efficiently while collaborating closely with marketing teams.

Highest-signal resume keywords

Brand Design ExperienceMarketing Design SystemsDigital Design SkillsFigma ProficiencyWCAG 2.1 AA Knowledge

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Brand DesignMarketing DesignTypographyLayoutVisual IdentityResponsive DesignConversion-Oriented DesignTemplate CreationComponent DesignGuideline Development

Soft Skills

CollaborationProject ManagementFeedback IterationFast Turnaround

Tools & Technologies

FigmaWebflow

Industry Keywords

B2B MarketingDigital AssetsPrint CollateralEvent CollateralBrand ConsistencyDesign SystemAccessible Design

About the role

Key responsibilities & impact

Own Stepful's applied brand across all marketing surfaces — marketing websites, landing pages, decks, one-pagers, digital assets, print, swag, and event collateral
Build and maintain a unified print and digital marketing design system — templates, components, and guidelines that let the team produce on-brand work without bespoke design each time
Rebuild and elevate our core marketing surfaces on that system, including stepful.com marketing pages, our employer-facing site, sales decks, and core collateral
Partner with our Product Marketing Manager in a tight working rhythm — they supply message and positioning, you deliver the visual form, with fast turnaround on launches and campaigns
Design polished, on-voice B2B client-facing materials that are accessible by default (WCAG 2.1 AA)
Design landing pages and campaign assets for paid and lifecycle marketing, partnering with Growth on conversion experiments
Bring print, swag, and event collateral production in-house with a consistent visual identity
Raise the bar on brand consistency across every touchpoint as Stepful scales

Requirements

What you’ll need

4+ years of brand or marketing design experience with a portfolio spanning both print and digital work
Experience architecting marketing design systems — templates, components, and guidelines — not just producing within them
Exceptional craft in typography, layout, and visual identity
Strong digital design skills, including Figma and modern web tooling (e.g., Webflow), with a solid grasp of responsive and conversion-oriented design
Working knowledge of accessible design and WCAG 2.1 AA standards
Ability to manage many concurrent projects at speed without letting quality slip
Strong collaboration instincts — you thrive on translating a partner's messaging into visuals and iterating quickly on feedback

Benefits

Comp & perks

Meaningful Equity Stake
Subsidized Medical, Dental, and Vision insurance plan options
401(k)
FSA, HSA and commuter benefits
Open vacation policy, including:
Guidance of 15 days PTO annually
Stepful closed the last week of December
15 work-from-anywhere days
10 public holidays observed for 2026