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Head of User Acquisition
Stellartech Research CorporationLead User Acquisition strategies at SmartyMe, focusing on Meta and Google channels. Oversee acquisition through web funnels, hiring, and automation development.
About the role
Key responsibilities & impact- Own UA strategy and performance across Meta and Google
- Own acquisition through web funnels and subscription flows
- Define channel architecture and scaling frameworks
- Drive spend growth with ROI / LTV discipline
- Lead UA automation and system development: evolve Meta automation model, build Google automation and structure
- Build UA operating model and performance standards
- Hire, structure, and develop UA team
- Raise execution quality and experimentation velocity
- Partner with product, analytics, creative, and funnel teams
- Align UA experiments with funnel and product experiments
- Own portfolio-level performance metrics
Requirements
What you’ll need- 5+ years in User Acquisition / Performance Marketing
- Proven UA leadership experience
- Deep hands-on expertise in: Meta Ads, Google Ads, web funnel acquisition
- Experience scaling large paid acquisition budgets
- Experience with subscription / B2C digital products
- Strong systems and experimentation mindset
- Experience building UA frameworks and processes
- Experience hiring and developing UA managers
- Comfortable owning revenue and efficiency metrics
- Strong analytical and strategic thinking
- English B2+
Benefits
Comp & perks- company-provided medical expense compensation
- Flexible paid time off, you get 21 days of annual leave + 10 days of public holidays.
- AI solutions: АІ subscription and other tools.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
User AcquisitionPerformance MarketingMeta AdsGoogle Adsweb funnel acquisitionscaling frameworksUA automationperformance metricssubscription productsB2C digital products
Soft Skills
leadershipanalytical thinkingstrategic thinkingteam developmentexecution qualityexperimentation mindsetcollaborationcommunication