Starface World

Copywriter

• Own daily community management across all social platforms (including Instagram, TikTok, and Facebook) with a focus on monitoring and responding to comments, direct messages, and user generated content
• Maintain fast, thoughtful responses across social platforms while balancing humor, warmth, and brand self-awareness
• Collaborate with the Influencer/Marketing team to create copy for seeding initiatives, gifting, launches, and VIP communications
• Monitor and reply to comments on paid ads and support the Copy team as needed with in-asset copy and descriptions
• Draft comments for owned social content and reactive communications during launch periods, as well as captions and IG Threads as needed
• Track recurring community questions, feedback, and trends and proactively identify and escalate sensitive topics to necessary teams (including CX and Regulatory)
• Flag potential UGC and creators to relevant Social/Influencer teams
• Stay on top of platform-native behaviors, in-the-know humor, internet culture, and the conversations Starface should be a part of
• Assist with various copy projects as needed, including Big Yellow character development, product launches, evergreen marketing, brainstorms, and new social platforms
• Be available after hours when necessary for timely or urgent matters (including weekends)

Junior Copywriter, Social – Community

Art Director

• Concept creative campaigns, social-first content, and product concepts that feel fresh, unexpected, and on-brand.
• Lead smaller-scale creative projects from concept through final execution with increasing autonomy.
• Bring thoughtful references, fresh inspiration, and a strong creative POV to the table consistently. Stay tapped into internet culture, fashion, beauty, entertainment, and emerging creative trends.
• Support photo and video shoots from pre-production through post-production, including on set direction, shotlists, creative briefs, retouching notes, and crop guidelines.
• Produce high-quality assets with strong attention to craft and detail.
• Brief and provide creative feedback to internal and external collaborators as needed (creators, photographers, stylists, etc).
• Jump into content creation as needed - solving creative problems in real time — whether that means designing, editing, or animating.
• Contribute meaningfully to brainstorms and collaborative creative workstreams.
• Partner closely with social, design, copy, brand marketing, and creative production to ensure cohesive storytelling and execution across touchpoints.
• Present creative ideas clearly and confidently to stakeholders, building and maintaining organized up-to-date creative decks.
• Manage timelines, feedback, and shifting priorities while maintaining a positive and solutions-oriented attitude.

Associate Art Director, Concept

Social Media Manager

• Own and evolve Starface’s social media and platform strategy across TikTok, Instagram, YouTube, and emerging platforms
• Lead the social content calendar and ensure every piece of content ladders back to a clear strategic purpose
• Develop thoughtful, actionable creative briefs that push ideas forward and help unlock stronger creative work
• Partner closely with the creative team, including our Director of Social Content to ensure strategy enhances creativity rather than constrains it
• Create and continuously refine platform-specific playbooks, KPIs, benchmarks, and reporting frameworks
• Monitor social performance and translate insights into recommendations and next steps
• Maintain and grow Starface on TikTok and Instagram while helping identify and build meaningful presence on new and emerging platforms
• Build a stronger feedback loop between organic and paid social, ensuring learnings are shared consistently across teams
• Collaborate regularly with paid media partners to align on content needs, testing opportunities, and performance insights
• Manage external agency partners and ensure high-quality strategic output and execution
• Monitor content performance and turn insights into actionable recommendations that improve creative and business outcomes
• Build and continuously refine platform-specific playbooks, KPIs, benchmarks, and reporting frameworks
• Stay deeply informed on platform shifts, internet culture, creators, and competitive activity—and bring forward what’s actually worth paying attention to
• Lead, mentor, and support two direct reports while helping elevate the overall social function

Director, Social Media Marketing

Director

• Lead retail and shopper strategy to drive channel-specific growth across mass, grocery, club, specialty, e-comm, and others as needed
• Translate syndicated data (IRI, Nielsen, SPINS) and internal data into actionable trends, takeaways, whitespace, opportunities, and risk signals to inform our commercial strategy
• Translate insights into strategic recommendations that inform:
• Assortment and pricing direction
• LTOs and promotional programming
• Retail go-to-market strategies
• Partner with Product to influence roadmap decisions based on retail and shopper needs and category & market trends
• Collaborate with Sales on joint business planning inputs, sell-in narratives, and retailer strategy
• Guide Marketing on where and how to activate, grounded in shopper behavior and channel dynamics
• Partner with Finance on trade investment decisions, promotional ROI analysis, and the P&L implications of channel and assortment choices
• Establish a consistent insights cadence (monthly/quarterly) for leadership and cross-functional teams
• Act as a thought partner across the business — bringing a “what matters and what to do about it” mindset

Junior Copywriter, Social – Community

Associate Art Director, Concept

Director, Social Media Marketing

Director of Retail, Shopper Insights