Create innovative new ideas and designs that result in compelling, original content for a variety of digital, video, and print-based assets, with a focus on digital display assets.
Leverage brand identity guidelines and execute against a defined brand style guide to align with key customer segments, business drivers, and campaign objectives.
Ensure the brand is visually represented and maintain a fresh and relevant expression of the brand within marketing campaigns, digital assets, and sales collateral.
Develop on-brief communications in a timely manner, partnering with Project Management and Business/Marketing teams to ensure creative is on brand and on strategy.
Work closely with the Associate Creative Director, Creative Director, project management team, marketing operations, and copywriters to deliver high-impact creative solutions.
Requirements
Innovation and change: Actively present designs that are on strategy and on brand, bringing new perspectives and creative approaches to every project.
Communication: Exceptional listening and customer service skills, strong verbal communication, and the ability to translate agency briefs into breakthrough creative executions.
People Leadership: Demonstrated sense of partnership and caring within the creative team, guiding and inspiring the team’s output.
Business Strategy: Ability to create innovative design ideas and original content for a variety of digital, video, and print-based assets that drive business objectives.
6+ years of professional-level experience required, within an external or internal agency.
Expertise in designing effective digital communications and relevant design applications & creative software (Adobe CS, Sketch, Figma, etc.).
Working knowledge of project management tools such as Workfront, Trello, Asana, etc1-2 years managerial/supervisory experience a plus
Experience in B2B communications with a strong understanding of fundamental marketing engagement and customer experience practices.
Knowledge of marketing best practices in both B2C and B2B sectors.
Practical experience with Content Management Systems and image management.